Dogo vs Zigzag:Which is more popular?
In September 2026, Dogo had more branded searches than Zigzag among dog training apps worldwide. Dogo had about 1,600 branded searches, while Zigzag had 290. Dogo made up 10.7% of all dog training app searches we track, and Zigzag accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about dog training apps, both Dogo and Zigzag appeared in all five answers. Dogo was mentioned before Zigzag in three out of five answers.
Who do people search for more?
Dogo, about 6 searches for every 1 for Zigzag
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Dogo, named ahead of Zigzag in 3 of 5 answers
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Top dog training apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Dogo and Zigzag showed up in all five answers. Dogo was listed before Zigzag in three of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Pupford5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Dogo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Zigzag5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Puppr4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Woofz3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
GoodPup1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Waggle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dog training apps
5 answers
Asked ChatGPT
“Which dog training app should I use?”
Asked ChatGPT
“What are the best dog training apps?”
Asked ChatGPT
“What's the best dog training app for a new puppy?”
Searched Google, AI Overview
“dog training apps”
Searched Google, AI Overview
“puppy training app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Dogo or Zigzag more popular in search?
This chart shows how often people search Google for Dogo and Zigzag by name. Each line represents a brand's share of searches for all seven dog training apps we track, month by month, from English-language searches worldwide.
Share of searches by month for Dogo, Zigzag. The figures are in the table below the chart.
View monthly share of searches table
| Month | Woofz | Pupford | GoodPup | Dogo | Puppr | Zigzag | Waggle |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.8% | 27.2% | 14.8% | 8% | 5.4% | 2.1% | 1.6% |
| Nov 2025 | 35.3% | 28.8% | 15.7% | 10.5% | 5.8% | 1.4% | 2.6% |
| Dec 2025 | 39.8% | 26.6% | 14.5% | 7.8% | 6% | 1.7% | 3.6% |
| Jan 2026 | 44.4% | 24.1% | 13.1% | 8.8% | 5.5% | 2% | 2.1% |
| Feb 2026 | 42.3% | 28.2% | 12.2% | 8.3% | 4.6% | 1.9% | 2.5% |
| Mar 2026 | 36.7% | 29.9% | 16.3% | 8.8% | 4% | 2.5% | 1.8% |
| Apr 2026 | 32.7% | 32.7% | 14.1% | 9.7% | 5.4% | 3.4% | 1.9% |
| May 2026 | 29.9% | 36.7% | 16.3% | 8.8% | 4% | 2.4% | 1.8% |
| Jun 2026 | 33.3% | 33.3% | 14.4% | 9.8% | 4.5% | 2.8% | 2% |
| Jul 2026 | 37.8% | 30.8% | 13.3% | 9.1% | 4.1% | 3% | 1.8% |
| Aug 2026 | 36.5% | 29.8% | 16.2% | 8.8% | 4% | 2.9% | 1.8% |
| Sep 2026 | 36.1% | 29.5% | 16.1% | 10.7% | 3.9% | 1.9% | 1.7% |
How has the Dogo and Zigzag comparison changed over the last 12 months?
3 findings
- Dogo was ahead of Zigzag in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dogo’s share of searches among dog training apps worldwide moved from 8% to 10.7%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
- Across the 12 months ending September 2026, Zigzag’s share of searches among dog training apps worldwide moved from 2.1% to 1.9%, and its estimated monthly branded searches moved from 340 to 290.
How did search popularity change for dog training apps worldwide in September 2026?
2 changes

In September 2026, Dogo gained share of searches among dog training apps worldwide, from 8.8% to 10.7%.

In September 2026, Zigzag lost share of searches among dog training apps worldwide, from 2.9% to 1.9%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Dogo’s and Zigzag’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among dog training apps

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