Brandwave

DJI vs senseFly:Which is more popular by branded search?

In August 2026, DJI had more branded searches than senseFly among drone manufacturers worldwide. DJI was estimated to have 120K branded searches compared to senseFly’s 880, and held a 9.3% Share of Search versus senseFly’s 0.07%. These are worldwide searches for English-language branded terms.

Share of Search among drone manufacturers worldwide in August 2026Which is more popular in search, DJI or senseFly?
DJI9.3%120K searches
vs
senseFly0.07%880 searches

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Which is more popular in search, DJI or senseFly?

Compare the drone manufacturers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

DJI and senseFly among drone manufacturers worldwide, by month

Share of Search by month for DJI, senseFly. The figures are in the table below the chart.

View monthly share of search table
MonthParrotAutelDJISkydioWingtrasenseFly
Oct 202579.2%10.7%6.6%3.2%0.13%0.13%
Nov 202578.5%10.6%7.4%3.2%0.1%0.13%
Dec 202573.9%12.1%8.4%5.4%0.12%0.12%
Jan 202678.1%10.5%8%3.2%0.1%0.1%
Feb 202677.7%10.4%7.9%3.8%0.12%0.12%
Mar 202677.8%10.5%6.7%4.7%0.15%0.12%
Apr 202678.6%10.6%7.3%3.2%0.13%0.1%
May 202678.1%10.5%8%3.2%0.12%0.1%
Jun 202676.5%10.2%9.3%3.8%0.12%0.09%
Jul 202677%10.3%9.4%3.1%0.12%0.09%
Aug 202677.5%10.5%9.3%2.6%0.1%0.07%
Sep 2026——————

How has the DJI and senseFly comparison changed over the last 12 months?

  • DJI was ahead of senseFly in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, DJI’s estimated Share of Search among drone manufacturers worldwide moved from 6.6% to 9.3%, and its estimated monthly branded searches moved from 83.5K to 120K.
  • Across the 11 months ending August 2026, senseFly’s estimated Share of Search among drone manufacturers worldwide moved from 0.13% to 0.07%, and its estimated monthly branded searches moved from 1.6K to 880.

How did search popularity change for drone manufacturers worldwide in August 2026?

  1. Estimated monthly branded searches for DJI worldwide rose 43.6% over 11 measured months, from 83.5K to 120K in August 2026.

  2. Estimated monthly branded searches for senseFly worldwide fell 45% over 11 measured months, from 1.6K to 880 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using DJI’s and senseFly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DJI

3 branded search terms

  • action camera dji
  • dji com
  • dji osmo action

senseFly

1 branded search term

  • sense fly

How the Brand Demand Index is measured

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