djay vs VirtualDJ:Which is more popular by branded search?
In August 2026, VirtualDJ had more branded searches than djay among DJ software worldwide. VirtualDJ was estimated to have 358K branded searches compared to djay’s 63.8K, and held a 31.2% Share of Search versus djay’s 5.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, djay or VirtualDJ?
Compare DJ mixing software for laptops, tablets, and phones, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for VirtualDJ, djay. The figures are in the table below the chart.
View monthly share of search table
| Month | VirtualDJ | rekordbox | Serato | Traktor | djay | Engine DJ |
|---|---|---|---|---|---|---|
| Oct 2025 | 31.6% | 26.4% | 26.8% | 9.5% | 4.9% | 0.72% |
| Nov 2025 | 31.7% | 27.4% | 28.3% | 7.1% | 4.9% | 0.72% |
| Dec 2025 | 32.9% | 27.4% | 28.6% | 6.1% | 4.5% | 0.61% |
| Jan 2026 | 31.3% | 27.7% | 28.2% | 6.4% | 5.3% | 1% |
| Feb 2026 | 31.8% | 27.7% | 27.6% | 6.3% | 5.6% | 1% |
| Mar 2026 | 29.8% | 30.1% | 27.9% | 6% | 5.3% | 0.95% |
| Apr 2026 | 30.7% | 29.8% | 27.8% | 5.6% | 5.3% | 0.81% |
| May 2026 | 30.2% | 29.7% | 27.4% | 5.8% | 5.7% | 1.2% |
| Jun 2026 | 31.4% | 31% | 25.9% | 5.7% | 4.9% | 1% |
| Jul 2026 | 34.3% | 27.2% | 26.4% | 5.8% | 5.3% | 1% |
| Aug 2026 | 31.2% | 30.4% | 26.3% | 5.7% | 5.6% | 0.83% |
| Sep 2026 | — | — | — | — | — | — |
How has the djay and VirtualDJ comparison changed over the last 12 months?
3 findings
- VirtualDJ was ahead of djay in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, djay’s estimated Share of Search among DJ software worldwide moved from 4.9% to 5.6%, and its estimated monthly branded searches moved from 63.5K to 63.8K.
- Across the 11 months ending August 2026, VirtualDJ’s estimated Share of Search among DJ software worldwide moved from 31.6% to 31.2%, and its estimated monthly branded searches moved from 410K to 358K.
How did search popularity change for DJ software worldwide in August 2026?
1 change

In August 2026, VirtualDJ lost estimated Share of Search among DJ software worldwide, from 34.3% to 31.2%.
How each brand is measured
Brandwave collects information about searches that people make online using djay’s and VirtualDJ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
djay
14 branded search terms
- algoriddim djay
- algoriddim djay pro
- djay app download
- djay for ipad
- djay for windows
- djay mac
- djay pro
- djay pro ai
- djay pro android
- djay pro download
- djay pro for mac
- djay pro price
- djay pro windows
- download djay
VirtualDJ
23 branded search terms
- download virtualdj
- Virtual DJ
- VirtualDJ
- virtualdj 8
- virtualdj 9
- virtualdj android
- virtualdj app
- virtualdj automix
- virtualdj controllers
- virtualdj download
- virtualdj for android
- virtualdj for ipad
- virtualdj for mac
- virtualdj for pc
- virtualdj home
- virtualdj license
- virtualdj mac
- virtualdj mixer
- virtualdj price
- virtualdj pro
- virtualdj skins
- virtualdj software
- virtualdj stems

Put your own brand in this comparison
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