DEPT vs Jellyfish:Which is more popular by branded search?
In August 2026, Jellyfish had more branded searches than DEPT among performance marketing agencies worldwide. Jellyfish was estimated to have 1.6K branded searches compared to DEPT’s 70, and held a 12.4% Share of Search versus DEPT’s 0.54%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, DEPT or Jellyfish?
Compare agencies that manage paid media, creative testing, and measurable acquisition programs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Jellyfish, DEPT. The figures are in the table below the chart.
View monthly share of search table
| Month | Wpromote | NP Digital | Jellyfish | Disruptive Advertising | DEPT |
|---|---|---|---|---|---|
| Oct 2025 | 32.2% | 49.2% | 17.2% | 1.1% | 0.36% |
| Nov 2025 | 36.3% | 54.5% | 8% | 0.8% | 0.4% |
| Dec 2025 | 45% | 45.5% | 8.2% | 0.98% | 0.41% |
| Jan 2026 | 44.7% | 45.1% | 8.6% | 1.2% | 0.46% |
| Feb 2026 | 40.7% | 50.1% | 7.4% | 1.4% | 0.37% |
| Mar 2026 | 39.5% | 48.3% | 9.2% | 2.7% | 0.35% |
| Apr 2026 | 35% | 52.4% | 10.1% | 2.2% | 0.39% |
| May 2026 | 39.8% | 48.6% | 9.3% | 1.8% | 0.5% |
| Jun 2026 | 44.7% | 45.4% | 8.6% | 0.86% | 0.46% |
| Jul 2026 | 42.9% | 43.3% | 12.4% | 1.1% | 0.39% |
| Aug 2026 | 43.5% | 42.9% | 12.4% | 0.69% | 0.54% |
| Sep 2026 | — | — | — | — | — |
How has the DEPT and Jellyfish comparison changed over the last 12 months?
3 findings
- Jellyfish was ahead of DEPT in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, DEPT’s estimated Share of Search among performance marketing agencies worldwide moved from 0.36% to 0.54%, and its estimated monthly branded searches moved from 50 to 70.
- Across the 11 months ending August 2026, Jellyfish’s estimated Share of Search among performance marketing agencies worldwide moved from 17.2% to 12.4%, and its estimated monthly branded searches moved from 2.4K to 1.6K.
How did search popularity change for performance marketing agencies worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using DEPT’s and Jellyfish’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.