Brandwave

Denny vs Tesco:Which is searched more?

In August 2026, Tesco had more branded searches than Denny among bacon brands worldwide. Tesco was estimated to have 7.5M branded searches compared to Denny’s 1.8M, and held a 36.8% Share of Search versus Denny’s 9%. These are worldwide searches for English-language branded terms.

Share of Search among bacon brands worldwide in August 2026Which is more popular in search, Denny or Tesco?
Denny9%1.8M searches
vs
Tesco36.8%7.5M searches

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Which is more popular in search, Denny or Tesco?

Compare the bacon brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Denny and Tesco among bacon brands worldwide, by month

Share of Search by month for Tesco, Denny. The figures are in the table below the chart.

View monthly share of search table
MonthTescoDenny
Oct 202534.2%15.3%
Nov 202538.2%17.1%
Dec 202540.3%14.8%
Jan 202634.7%15.6%
Feb 202633.1%18.1%
Mar 202635.2%12.9%
Apr 202637.4%7.5%
May 202636.8%9%
Jun 202633.4%8.2%
Jul 202637.4%9.1%
Aug 202636.8%9%
Sep 2026——

How has the Denny and Tesco comparison changed over the last 12 months?

  • Tesco was ahead of Denny in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Denny’s estimated Share of Search among bacon brands worldwide moved from 15.3% to 9%, and its estimated monthly branded searches moved from 3.4M to 1.8M.
  • Across the 11 months ending August 2026, Tesco’s estimated Share of Search among bacon brands worldwide moved from 34.2% to 36.8%, and its estimated monthly branded searches held steady at 7.5M.

How did search popularity change for bacon brands worldwide in August 2026?

  1. In August 2026, Tesco lost estimated Share of Search among bacon brands worldwide, from 37.4% to 36.8%.

  2. Estimated monthly branded searches for Denny worldwide fell 45.4% over 11 measured months, from 3.4M to 1.8M in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Denny’s and Tesco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Denny

1 branded search term

  • denny

Tesco

1 branded search term

  • tesco

How the Brand Demand Index is measured

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