Deering vs Fender:Which is searched more?
In September 2026, Fender had more branded searches than Deering among banjo brands worldwide. Fender had about 831,000 branded searches, while Deering had 4,400. Fender made up 68.1% of all banjo brand searches we track, and Deering accounted for 0.36%. These are worldwide searches for English-language branded terms.
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Is Deering or Fender more popular in search?
Compare the banjo brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Fender, Deering. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fender | Ibanez | Epiphone | Gretsch | Harmony Guitars | Gibson | Deering | Recording King | Gold Tone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 70.3% | 13.9% | 9.3% | 4.2% | 0.62% | 0.68% | 0.46% | 0.31% | 0.25% |
| Nov 2025 | 68.4% | 16.3% | 9% | 4% | 0.58% | 0.66% | 0.44% | 0.32% | 0.29% |
| Dec 2025 | 68.4% | 16.3% | 8.9% | 4% | 0.59% | 0.65% | 0.54% | 0.4% | 0.29% |
| Jan 2026 | 64.8% | 18.9% | 10.4% | 3.8% | 0.55% | 0.62% | 0.41% | 0.35% | 0.28% |
| Feb 2026 | 67.3% | 15.7% | 10.6% | 3.9% | 0.68% | 0.77% | 0.52% | 0.35% | 0.28% |
| Mar 2026 | 66.2% | 19.6% | 8.8% | 3.2% | 0.58% | 0.65% | 0.43% | 0.29% | 0.23% |
| Apr 2026 | 67.3% | 15.7% | 10.6% | 3.9% | 0.69% | 0.77% | 0.42% | 0.35% | 0.34% |
| May 2026 | 65.9% | 19.8% | 8.9% | 3.3% | 0.58% | 0.65% | 0.36% | 0.3% | 0.24% |
| Jun 2026 | 64.4% | 23.6% | 7.1% | 3.2% | 0.47% | 0.52% | 0.28% | 0.24% | 0.23% |
| Jul 2026 | 68.5% | 16.6% | 9.1% | 3.3% | 0.73% | 0.67% | 0.45% | 0.31% | 0.3% |
| Aug 2026 | 68% | 16.5% | 9% | 4.1% | 0.61% | 0.66% | 0.44% | 0.37% | 0.36% |
| Sep 2026 | 68.1% | 16.5% | 9% | 4.1% | 0.72% | 0.66% | 0.36% | 0.34% | 0.3% |
How has the Deering and Fender comparison changed over the last 12 months?
3 findings
- Fender was ahead of Deering in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Deering’s share of searches among banjo brands worldwide moved from 0.46% to 0.36%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
- Across the 12 months ending September 2026, Fender’s share of searches among banjo brands worldwide moved from 70.3% to 68.1%, and its estimated monthly branded searches moved from 1M to 831K.
How did search popularity change for banjo brands worldwide in September 2026?
2 changes
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Deering’s and Fender’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among banjo brands

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