Debbie & Andrew's vs Richmond:Which is searched more?
In August 2026, Richmond had more branded searches than Debbie & Andrew's among sausage brands worldwide. Richmond was estimated to have 1.8M branded searches compared to Debbie & Andrew's’ 10, and held an 80% Share of Search versus Debbie & Andrew's’ <0.01%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Debbie & Andrew's or Richmond?
Compare the sausage brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Richmond, Debbie & Andrew's. The figures are in the table below the chart.
View monthly share of search table
| Month | Richmond | Debbie & Andrew's |
|---|---|---|
| Oct 2025 | 79.5% | <0.01% |
| Nov 2025 | 79.4% | <0.01% |
| Dec 2025 | 72.8% | <0.01% |
| Jan 2026 | 75.1% | <0.01% |
| Feb 2026 | 73.2% | <0.01% |
| Mar 2026 | 69.7% | <0.01% |
| Apr 2026 | 80% | <0.01% |
| May 2026 | 73.6% | <0.01% |
| Jun 2026 | 76.6% | <0.01% |
| Jul 2026 | 79.7% | <0.01% |
| Aug 2026 | 80% | <0.01% |
| Sep 2026 | — | — |
How has the Debbie & Andrew's and Richmond comparison changed over the last 12 months?
3 findings
- Richmond was ahead of Debbie & Andrew's in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Debbie & Andrew's’ estimated Share of Search among sausage brands worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Richmond’s estimated Share of Search among sausage brands worldwide moved from 79.5% to 80%, and its estimated monthly branded searches held steady at 1.8M.
How did search popularity change for sausage brands worldwide in August 2026?
1 change
Richmond’s estimated Share of Search among sausage brands worldwide has gained ground for 3 months in a row, from 73.6% to 80% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Debbie & Andrew's’ and Richmond’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Debbie & Andrew's
1 branded search term
- debbie and andrews
Richmond
1 branded search term
- richmond
Put your own brand in this comparison
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