Brandwave

Dataslayer vs Domo:Which is more popular by branded search?

In August 2026, Domo had more branded searches than Dataslayer among marketing analytics platforms worldwide. Domo was estimated to have 450K branded searches compared to Dataslayer’s 1.9K, and held a 98.3% Share of Search versus Dataslayer’s 0.42%. These are worldwide searches for English-language branded terms.

Share of Search among marketing analytics platforms worldwide in August 2026Which is more popular in search, Dataslayer or Domo?
Dataslayer0.42%1.9K searches
vs
Domo98.3%450K searches
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Which is more popular in search, Dataslayer or Domo?

Compare the platforms that analyse marketing performance across channels. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dataslayer and Domo among marketing analytics platforms worldwide, by month

Share of Search by month for Domo, Dataslayer. The figures are in the table below the chart.

View monthly share of search table
MonthDomoAdverityDataslayerTapClicksClarisights
Oct 202597.7%1.2%0.52%0.41%0.19%
Nov 202597.3%1.5%0.63%0.42%0.23%
Dec 202597.9%0.99%0.52%0.35%0.19%
Jan 202697.8%0.99%0.63%0.41%0.19%
Feb 202697.3%1.2%0.77%0.5%0.23%
Mar 202697.9%1%0.63%0.35%0.16%
Apr 202698%1%0.52%0.35%0.16%
May 202697.7%1%0.52%0.63%0.16%
Jun 202697.9%1%0.52%0.35%0.19%
Jul 202697.8%0.98%0.64%0.35%0.19%
Aug 202698.3%0.81%0.42%0.28%0.16%
Sep 2026—————

How has the Dataslayer and Domo comparison changed over the last 12 months?

How did search popularity change for marketing analytics platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Dataslayer worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Dataslayer’s and Domo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dataslayer

1 branded search term

  • dataslayer

Domo

1 branded search term

  • domo

How the Brand Demand Index is measured

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