Dash & Albert vs Tapi:Which is more popular?

Name: Dash & Albert vs Tapi: Which is searched more?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Tapi had more branded searches than Dash & Albert among stair runner brands worldwide. Tapi had about 165,000 branded searches, while Dash & Albert had 590. Tapi made up 24.8% of all stair runner brand searches we track, and Dash & Albert accounted for 0.09%. When we asked ChatGPT and Google AI Overviews about stair runner brands, Dash & Albert appeared in three of the five answers and Tapi in none.

Among stair runner brands worldwide in September 2026

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Top stair runner brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Dash & Albert was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Tapi did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Stanton Carpet	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Couristan	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Dash & Albert	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Ruggable	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Tapi	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Carpetright	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Stanton Carpet3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Couristan3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dash & Albert3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ruggable0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tapi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Carpetright0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about stair runner brands

5 answers

Asked ChatGPT
“Which stair runner brand should I buy?”
Asked ChatGPT
“What are the best stair runner brands?”
Asked ChatGPT
“What's the best stair runner brand for a staircase?”
Searched Google, AI Overview
“stair runner carpet”
Searched Google, AI Overview
“stair runner for stairs”

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Dash & Albert or Tapi more popular in search?

This chart shows how often people search Google for Dash & Albert and Tapi by name. Each line represents a brand's share of searches for all six stair runner brands we track, month by month, from English-language searches worldwide.

Dash & Albert and Tapi among stair runner brands worldwide, by month

Month	Ruggable	Tapi	Carpetright	Stanton Carpet	Couristan	Dash & Albert
Oct 2025	65.9%	19.8%	13.2%	0.97%	0.12%	0.06%
Nov 2025	73%	17.9%	8%	0.88%	0.1%	0.05%
Dec 2025	74.1%	18.2%	6.7%	0.89%	0.12%	0.05%
Jan 2026	68.9%	20.7%	9.3%	1%	0.13%	0.07%
Feb 2026	42.1%	51.4%	5.7%	0.76%	0.09%	0.04%
Mar 2026	42.4%	51.8%	4.7%	0.93%	0.12%	0.06%
Apr 2026	66.7%	24.5%	7.3%	1.2%	0.19%	0.09%
May 2026	67.6%	24.8%	6.1%	1.2%	0.15%	0.09%
Jun 2026	67.6%	24.8%	6.1%	1.2%	0.15%	0.09%
Jul 2026	70.8%	21.3%	6.4%	1.3%	0.16%	0.09%
Aug 2026	66.7%	24.5%	7.3%	1.2%	0.15%	0.09%
Sep 2026	67.6%	24.8%	6.1%	1.2%	0.15%	0.09%

How has the Dash & Albert and Tapi comparison changed over the last 12 months?

3 findings

Tapi was ahead of Dash & Albert in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Dash & Albert’s share of searches among stair runner brands worldwide moved from 0.06% to 0.09%, and its estimated monthly branded searches moved from 480 to 590.
Across the 12 months ending September 2026, Tapi’s share of searches among stair runner brands worldwide moved from 19.8% to 24.8%, and its estimated monthly branded searches held steady at 165K.

How did search popularity change for stair runner brands worldwide in September 2026?

1 change

Estimated monthly branded searches for Dash & Albert worldwide rose 22.9% over 12 measured months, from 480 to 590 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Dash & Albert’s and Tapi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.