Daltons vs Miracle-Gro:Which is more popular by branded search?
In August 2026, Daltons had more branded searches than Miracle-Gro among lawn fertiliser brands worldwide. Daltons was estimated to have 246K branded searches compared to Miracle-Gro’s 40.5K, and held a 74.6% Share of Search versus Miracle-Gro’s 12.3%. These are worldwide searches for English-language branded terms.
Follow Daltons vs Miracle-Gro and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Daltons or Miracle-Gro?
Compare the lawn fertiliser brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Daltons, Miracle-Gro. The figures are in the table below the chart.
View monthly share of search table
| Month | Daltons | Miracle-Gro | Yates | Tui | Scotts Brewing Co |
|---|---|---|---|---|---|
| Oct 2025 | 82.2% | 6.1% | 11.1% | 0.65% | 0.09% |
| Nov 2025 | 82% | 6% | 11% | 0.79% | 0.11% |
| Dec 2025 | 81.7% | 6% | 11% | 1.2% | 0.16% |
| Jan 2026 | 82% | 6% | 11% | 0.79% | 0.13% |
| Feb 2026 | 82.7% | 7.4% | 9.1% | 0.66% | 0.09% |
| Mar 2026 | 77.8% | 12.8% | 8.6% | 0.75% | 0.1% |
| Apr 2026 | 71.9% | 17.7% | 9.7% | 0.69% | 0.11% |
| May 2026 | 69.2% | 20.8% | 9.3% | 0.55% | 0.09% |
| Jun 2026 | 69.1% | 20.8% | 9.3% | 0.67% | 0.09% |
| Jul 2026 | 68.6% | 16.9% | 13.8% | 0.67% | 0.11% |
| Aug 2026 | 74.6% | 12.3% | 12.3% | 0.73% | 0.12% |
| Sep 2026 | — | — | — | — | — |
How has the Daltons and Miracle-Gro comparison changed over the last 12 months?
3 findings
- Daltons was ahead of Miracle-Gro in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Daltons’ estimated Share of Search among lawn fertiliser brands worldwide moved from 82.2% to 74.6%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among lawn fertiliser brands worldwide moved from 6.1% to 12.3%, and its estimated monthly branded searches moved from 27.1K to 40.5K.
How did search popularity change for lawn fertiliser brands worldwide in August 2026?
2 changes
In August 2026, Daltons gained estimated Share of Search among lawn fertiliser brands worldwide, from 68.6% to 74.6%.
In August 2026, Miracle-Gro lost estimated Share of Search among lawn fertiliser brands worldwide, from 16.9% to 12.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Daltons’ and Miracle-Gro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Daltons
1 branded search term
- daltons
Miracle-Gro
1 branded search term
- miracle-gro
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.