Daiwa vs St. Croix:Which is searched more?
In September 2026, Daiwa had more branded searches than St. Croix among fishing rod brands worldwide. Daiwa had about 135,000 branded searches, while St. Croix had 27,100. Daiwa made up 30.6% of all fishing rod brand searches we track, and St. Croix accounted for 6.2%. These are worldwide searches for English-language branded terms.
Follow Daiwa vs St. Croix and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is Daiwa or St. Croix more popular in search?
Compare the fishing tackle brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Daiwa, St. Croix. The figures are in the table below the chart.
View monthly share of searches table
| Month | Daiwa | Abu Garcia | Shimano Fishing | Okuma | Ugly Stik | St. Croix | G. Loomis | Fenwick | Penn |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 31.5% | 17.3% | 16.7% | 14.1% | 9.5% | 6.3% | 2.8% | 1% | 0.68% |
| Nov 2025 | 33.1% | 14.9% | 17.6% | 14.9% | 8.1% | 6.7% | 3% | 1.1% | 0.71% |
| Dec 2025 | 31.8% | 17.4% | 15.9% | 14.3% | 9.5% | 6.4% | 2.9% | 1% | 0.68% |
| Jan 2026 | 32.8% | 14.7% | 17.4% | 14.7% | 8.1% | 6.6% | 3.6% | 1.3% | 0.71% |
| Feb 2026 | 34.3% | 12.6% | 17.2% | 15.4% | 8.4% | 6.9% | 3.1% | 1.7% | 0.61% |
| Mar 2026 | 29.3% | 16.1% | 15.6% | 13.1% | 10.7% | 8.8% | 3.9% | 1.8% | 0.78% |
| Apr 2026 | 25.1% | 16.8% | 15.4% | 11.2% | 16.8% | 9.2% | 3.4% | 1.5% | 0.67% |
| May 2026 | 28.9% | 15.8% | 14.5% | 10.6% | 15.8% | 8.7% | 3.2% | 1.7% | 0.77% |
| Jun 2026 | 24.2% | 19.7% | 14.8% | 10.8% | 16.2% | 8.9% | 3.2% | 1.4% | 0.79% |
| Jul 2026 | 26.3% | 17.6% | 16.1% | 11.8% | 14.4% | 7.9% | 3.5% | 1.6% | 0.86% |
| Aug 2026 | 27.6% | 15.2% | 16.9% | 12.4% | 15.2% | 6.8% | 3.7% | 1.4% | 0.9% |
| Sep 2026 | 30.6% | 16.8% | 16.3% | 13.7% | 11.2% | 6.2% | 3.4% | 1% | 0.82% |
How has the Daiwa and St. Croix comparison changed over the last 12 months?
3 findings
- Daiwa was ahead of St. Croix in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Daiwa’s share of searches among fishing rod brands worldwide moved from 31.5% to 30.6%, and its estimated monthly branded searches held steady at 135K.
- Across the 12 months ending September 2026, St. Croix’s share of searches among fishing rod brands worldwide moved from 6.3% to 6.2%, and its estimated monthly branded searches held steady at 27.1K.
How did search popularity change for fishing rod brands worldwide in September 2026?
2 changes
In September 2026, Daiwa gained share of searches among fishing rod brands worldwide, from 27.6% to 30.6%.
In September 2026, St. Croix lost share of searches among fishing rod brands worldwide, from 6.8% to 6.2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Daiwa’s and St. Croix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among fishing rod brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.