Brandwave

Cube vs Gazelle Bikes:Which is more popular?

In September 2026, Cube had more branded searches than Gazelle Bikes among electric bike brands worldwide. Cube had about 201,000 branded searches, while Gazelle Bikes had 45,200. Cube made up 15.2% of all electric bike brand searches we track, and Gazelle Bikes accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about electric bike brands, Gazelle Bikes appeared in three of the five answers and Cube in none.

Among electric bike brands worldwide in September 2026

Who do people search for more?

Cube, about 4 searches for every 1 for Gazelle Bikes

Cube 201K searchesGazelle Bikes 45.2K searches

Who does AI mention more?

Gazelle Bikes, mentioned in 3 of 5 answers, Cube in 0

Gazelle Bikes in 3 of 5Cube in 0 of 5

Who does AI recommend more?

Gazelle Bikes, the only one of the two named

Gazelle Bikes first in 3Cube never named

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Top electric bike brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gazelle Bikes was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Cube did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Specialized1st
  2. Trek2nd
  3. Lectric3rd
  4. Aventon4th
  5. Gazelle Bikes5th
  6. Ride1Up6th
  7. Rad Power Bikes7th
  8. Giant8th
  9. Cube–
  10. VanMoof–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Aventon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Trek4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lectric4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Specialized4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gazelle Bikes3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Giant2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rad Power Bikes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ride1Up2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cube0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • VanMoof0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about electric bike brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cube or Gazelle Bikes more popular in search?

This chart shows how often people search Google for Cube and Gazelle Bikes by name. Each line represents a brand's share of searches for all 12 electric bike brands we track, month by month, from English-language searches worldwide.

Cube and Gazelle Bikes among electric bike brands worldwide, by month

Share of searches by month for Cube, Gazelle Bikes. The figures are in the table below the chart.

View monthly share of searches table
MonthTrekCubeLectricAventonGiantVanMoofRad Power BikesSpecializedGazelle BikesRide1UpCowboy BikesEVELO
Oct 202523.3%10.5%19.3%11.8%12.8%4.7%6.6%3.8%3%2.3%1.5%0.34%
Nov 202521.6%9.7%22.7%9.9%11.9%5.3%8.8%2.9%2.8%2.5%1.5%0.3%
Dec 202523.7%8.7%19.6%13.6%13%3.9%8.6%2.6%2.1%2.4%1.4%0.32%
Jan 202624.3%10.9%19.8%10.3%13.3%4.9%6.8%2.7%2.6%2.6%1.4%0.38%
Feb 202622.8%10.2%23.8%10.7%12.5%4.6%6.2%2.5%2.8%2.1%1.4%0.3%
Mar 202620%9%31.9%11.6%9%4%5.5%2.7%3%2%1.2%0.23%
Apr 202619.9%10.9%21.8%16%10.9%4%6%3.3%3.5%2.4%1.2%0.25%
May 202622.9%10.2%25%11.8%10.2%3.8%5.7%3.1%3.3%2.7%1%0.22%
Jun 202622%9.9%26.4%12.4%9.9%3.6%5.4%3%3.3%2.7%1.1%0.25%
Jul 202624.7%11.1%16.5%14.6%11.1%4.1%6.7%3.3%3.7%2.7%1.3%0.25%
Aug 202628%15.3%15.2%11.8%10.3%4.6%4.4%3.1%3.4%2.6%1.2%0.26%
Sep 202627.8%15.2%14.3%11.4%10.2%5.6%4.3%3.7%3.4%2.4%1.3%0.28%

How has the Cube and Gazelle Bikes comparison changed over the last 12 months?

3 findings
  • Cube was ahead of Gazelle Bikes in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cube’s share of searches among electric bike brands worldwide moved from 10.5% to 15.2%, and its estimated monthly branded searches moved from 135K to 201K.
  • Across the 12 months ending September 2026, Gazelle Bikes’ share of searches among electric bike brands worldwide moved from 3% to 3.4%, and its estimated monthly branded searches moved from 39.2K to 45.2K.

How did search popularity change for electric bike brands worldwide in September 2026?

3 changes

  1. In September 2026, Specialized overtook Gazelle Bikes to rank 8th among electric bike brands worldwide, with 3.7% of the searches.

  2. Estimated monthly branded searches for Cube worldwide rose 48.9% over 12 measured months, from 135K to 201K in September 2026.

  3. Estimated monthly branded searches for Gazelle Bikes worldwide rose 15.3% over 12 measured months, from 39.2K to 45.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Cube’s and Gazelle Bikes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cube

1 branded search term

  • cube bike

Gazelle Bikes

2 branded search terms

  • gazelle bikes
  • gazelle ebike

How the Brand Demand Index is measured

Other head-to-heads among electric bike brands

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