Brandwave

CRZ YOGA vs Lorna Jane:Which is more popular?

In September 2026, CRZ YOGA had more branded searches than Lorna Jane among activewear brands worldwide. CRZ YOGA had about 201,000 branded searches, while Lorna Jane had 165,000. CRZ YOGA made up 0.3% of all activewear brand searches we track, and Lorna Jane accounted for 0.25%. When we asked ChatGPT and Google AI Overviews about activewear brands, CRZ YOGA appeared in two of the five answers and Lorna Jane in none.

Among activewear brands worldwide in September 2026

Who do people search for more?

CRZ YOGA, about 22% more searches than Lorna Jane

CRZ YOGA 201K searchesLorna Jane 165K searches

Who does AI mention more?

CRZ YOGA, mentioned in 2 of 5 answers, Lorna Jane in 0

CRZ YOGA in 2 of 5Lorna Jane in 0 of 5

Who does AI recommend more?

CRZ YOGA, the only one of the two named

CRZ YOGA first in 2Lorna Jane never named

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Top activewear brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CRZ YOGA was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lorna Jane did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lululemon1st
  2. Nike2nd
  3. Alo Yoga3rd
  4. Athleta4th
  5. Vuori5th
  6. Adidas6th
  7. Under Armour7th
  8. Gymshark8th
  9. Beyond Yoga9th
  10. +2 more
  11. Lorna Jane–
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lululemon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Alo Yoga5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Athleta5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Nike3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gymshark3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Under Armour3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vuori3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Beyond Yoga3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adidas2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lorna Jane0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about activewear brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is CRZ YOGA or Lorna Jane more popular in search?

This chart shows how often people search Google for CRZ YOGA and Lorna Jane by name. Each line represents a brand's share of searches for all 13 activewear brands we track, month by month, from English-language searches worldwide.

CRZ YOGA and Lorna Jane among activewear brands worldwide, by month

Share of searches by month for CRZ YOGA, Lorna Jane. The figures are in the table below the chart.

View monthly share of searches table
MonthNikeAdidasLululemonGymsharkUnder ArmourVuoriAlo YogaAthletaSET ACTIVEBeyond YogaCRZ YOGALorna JaneStax
Oct 202532.3%32.5%19%4.8%5.7%1.5%1.9%1.1%0.23%0.23%0.15%0.28%0.23%
Nov 202531.5%30.5%19.1%8.6%4.7%1.8%1.6%1.1%0.23%0.23%0.15%0.23%0.19%
Dec 202531.1%29.8%22.2%5.5%5.4%2.1%1.6%1.3%0.22%0.22%0.15%0.22%0.15%
Jan 202636%29%17.9%5.5%5.4%1.7%1.9%1.3%0.33%0.32%0.22%0.26%0.18%
Feb 202634.4%32.8%16.7%5.2%5%1.6%1.7%1.2%0.37%0.25%0.25%0.25%0.17%
Mar 202635.5%34.6%14%5.2%5.1%1.6%1.5%1.3%0.31%0.21%0.25%0.25%0.21%
Apr 202633.5%33.3%16.1%6%4.9%1.9%1.7%1.2%0.44%0.29%0.29%0.29%0.2%
May 202632%36.8%15.4%4.7%4.6%1.8%1.9%1.4%0.42%0.23%0.28%0.34%0.19%
Jun 202632.2%35.5%15.6%5.8%4.7%1.8%1.3%1.4%0.52%0.23%0.23%0.35%0.28%
Jul 202632.4%36.8%15.7%4.8%4.7%1.5%1.4%1.2%0.52%0.23%0.23%0.28%0.19%
Aug 202632.2%36.8%15.4%4.7%4.7%1.8%1.6%1.1%0.63%0.23%0.28%0.28%0.15%
Sep 202634.2%32.7%16.6%5.1%5%2%1.7%1.2%0.55%0.3%0.3%0.25%0.14%

How has the CRZ YOGA and Lorna Jane comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: CRZ YOGA took it in September 2026.
  • Across the 12 months ending September 2026, CRZ YOGA’s share of searches among activewear brands worldwide moved from 0.15% to 0.3%, and its estimated monthly branded searches moved from 110K to 201K.
  • Across the 12 months ending September 2026, Lorna Jane’s share of searches among activewear brands worldwide moved from 0.28% to 0.25%, and its estimated monthly branded searches moved from 201K to 165K.

How did search popularity change for activewear brands worldwide in September 2026?

2 changes

  1. In September 2026, CRZ YOGA fell from 10th to 11th among activewear brands worldwide.

  2. In September 2026, Lorna Jane fell from 11th to 12th among activewear brands worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CRZ YOGA’s and Lorna Jane’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CRZ YOGA

1 branded search term

  • crz yoga

Lorna Jane

1 branded search term

  • lorna jane

How the Brand Demand Index is measured

Other head-to-heads among activewear brands

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