Brandwave

Croydex vs JVL:Which is more popular by branded search?

In August 2026, JVL had more branded searches than Croydex among bath mat brands worldwide. JVL was estimated to have 18.1K branded searches compared to Croydex’s 5.4K, and held a 4.2% Share of Search versus Croydex’s 1.2%. These are worldwide searches for English-language branded terms.

Share of Search among bath mat brands worldwide in August 2026Which is more popular in search, Croydex or JVL?
Croydex1.2%5.4K searches
vs
JVL4.2%18.1K searches

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Which is more popular in search, Croydex or JVL?

Compare the bath mat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Croydex and JVL among bath mat brands worldwide, by month

Share of Search by month for JVL, Croydex. The figures are in the table below the chart.

View monthly share of search table
MonthCountry ClubGrundJVLHug RugTurtle MatCroydex
Oct 202573%14.7%4.4%3.6%2.4%2%
Nov 202572%14.5%4.3%4.3%2.9%1.9%
Dec 202573.3%14.7%4.4%3.6%2%2%
Jan 202675%12.3%4.5%3.7%2.5%2%
Feb 202675.6%12.4%4.5%3.7%2%1.7%
Mar 202673.8%14.8%4.4%3.6%1.6%1.6%
Apr 202675.4%15.2%4.5%2.5%1.4%1.1%
May 202675.9%15.3%4.6%2%1.1%1.1%
Jun 202672%17.7%5.3%2.4%1.3%1.3%
Jul 202672.3%17.8%5.3%1.9%1.3%1.3%
Aug 202669.4%20.9%4.2%2.8%1.5%1.2%
Sep 2026——————

How has the Croydex and JVL comparison changed over the last 12 months?

  • JVL was ahead of Croydex in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Croydex’s estimated Share of Search among bath mat brands worldwide moved from 2% to 1.2%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
  • Across the 11 months ending August 2026, JVL’s estimated Share of Search among bath mat brands worldwide moved from 4.4% to 4.2%, and its estimated monthly branded searches held steady at 18.1K.

How did search popularity change for bath mat brands worldwide in August 2026?

  1. In August 2026, JVL lost estimated Share of Search among bath mat brands worldwide, from 5.3% to 4.2%.

  2. In August 2026, Croydex fell from 5th to 6th among bath mat brands worldwide.

How each brand is measured

Brandwave collects information about searches that people make online using Croydex’s and JVL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Croydex

1 branded search term

  • croydex

JVL

1 branded search term

  • jvl

How the Brand Demand Index is measured

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