Cremo vs Grave Before Shave:Which is more popular by branded search?

Name: Cremo vs Grave Before Shave: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Grave Before Shave had more branded searches than Cremo among beard oil brands worldwide. Grave Before Shave was estimated to have 4.4K branded searches compared to Cremo’s 880, and held a 12.2% Share of Search versus Cremo’s 2.4%. These are worldwide searches for English-language branded terms.

Share of Search among beard oil brands worldwide in August 2026Which is more popular in search, Cremo or Grave Before Shave?

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Which is more popular in search, Cremo or Grave Before Shave?

Compare the beard oil brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cremo and Grave Before Shave among beard oil brands worldwide, by month

Month	Every Man Jack	Grave Before Shave	Honest Amish	Cremo	Beardbrand	Mountaineer
Oct 2025	70.1%	17.1%	11.4%	0.83%	0.44%	0.23%
Nov 2025	71.1%	17.4%	9.4%	1.3%	0.45%	0.37%
Dec 2025	73.1%	14.6%	9.7%	1.8%	0.47%	0.25%
Jan 2026	67.8%	16.5%	13.5%	1.5%	0.43%	0.28%
Feb 2026	71.3%	14.2%	11.6%	2.3%	0.37%	0.24%
Mar 2026	71.4%	14.2%	11.6%	2.3%	0.29%	0.24%
Apr 2026	75.3%	12.2%	10%	2%	0.39%	0.14%
May 2026	74.9%	12.2%	9.9%	2.4%	0.39%	0.19%
Jun 2026	74.9%	12.2%	9.9%	2.4%	0.39%	0.19%
Jul 2026	76.6%	10.2%	10.2%	2.5%	0.31%	0.25%
Aug 2026	74.9%	12.2%	9.9%	2.4%	0.39%	0.19%
Sep 2026	—	—	—	—	—	—

How has the Cremo and Grave Before Shave comparison changed over the last 12 months?

3 findings

Grave Before Shave was ahead of Cremo in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Cremo’s estimated Share of Search among beard oil brands worldwide moved from 0.83% to 2.4%, and its estimated monthly branded searches moved from 320 to 880.
Across the 11 months ending August 2026, Grave Before Shave’s estimated Share of Search among beard oil brands worldwide moved from 17.1% to 12.2%, and its estimated monthly branded searches moved from 6.6K to 4.4K.

How did search popularity change for beard oil brands worldwide in August 2026?

2 changes

In August 2026, Grave Before Shave gained estimated Share of Search among beard oil brands worldwide, from 10.2% to 12.2%.
Estimated monthly branded searches for Cremo worldwide rose 175% over 11 measured months, from 320 to 880 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Cremo’s and Grave Before Shave’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.