Cowboy Bikes vs Giant:Which is more popular?
In September 2026, Giant had more branded searches than Cowboy Bikes among electric bike brands worldwide. Giant had about 135,000 branded searches, while Cowboy Bikes had 17,500. Giant made up 10.2% of all electric bike brand searches we track, and Cowboy Bikes accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about electric bike brands, Giant appeared in two of the five answers and Cowboy Bikes in none.
Who do people search for more?
Giant, about 8 searches for every 1 for Cowboy Bikes
Who does AI mention more?
Giant, mentioned in 2 of 5 answers, Cowboy Bikes in 0
Who does AI recommend more?
Giant, the only one of the two named
Follow Cowboy Bikes vs Giant and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top electric bike brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Giant was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Cowboy Bikes did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Specialized1st
Trek2nd
Lectric3rd
Aventon4th
Gazelle Bikes5th
Ride1Up6th
Rad Power Bikes7th
Giant8th
Cube–- +1 more
Cowboy Bikes–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Aventon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Trek4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lectric4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Specialized4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Gazelle Bikes3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Giant2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Rad Power Bikes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ride1Up2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cube0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cowboy Bikes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about electric bike brands
5 answers
Asked ChatGPT
“Which electric bike brand should I buy?”
Asked ChatGPT
“What are the best electric bike brands?”
Asked ChatGPT
“What's the best electric bike brand for daily commuting?”
Searched Google, AI Overview
“electric bike brands”
Searched Google, AI Overview
“electric commuter bike”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Cowboy Bikes or Giant more popular in search?
This chart shows how often people search Google for Cowboy Bikes and Giant by name. Each line represents a brand's share of searches for all 12 electric bike brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Giant, Cowboy Bikes. The figures are in the table below the chart.
View monthly share of searches table
| Month | Trek | Cube | Lectric | Aventon | Giant | VanMoof | Rad Power Bikes | Specialized | Gazelle Bikes | Ride1Up | Cowboy Bikes | EVELO |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 23.3% | 10.5% | 19.3% | 11.8% | 12.8% | 4.7% | 6.6% | 3.8% | 3% | 2.3% | 1.5% | 0.34% |
| Nov 2025 | 21.6% | 9.7% | 22.7% | 9.9% | 11.9% | 5.3% | 8.8% | 2.9% | 2.8% | 2.5% | 1.5% | 0.3% |
| Dec 2025 | 23.7% | 8.7% | 19.6% | 13.6% | 13% | 3.9% | 8.6% | 2.6% | 2.1% | 2.4% | 1.4% | 0.32% |
| Jan 2026 | 24.3% | 10.9% | 19.8% | 10.3% | 13.3% | 4.9% | 6.8% | 2.7% | 2.6% | 2.6% | 1.4% | 0.38% |
| Feb 2026 | 22.8% | 10.2% | 23.8% | 10.7% | 12.5% | 4.6% | 6.2% | 2.5% | 2.8% | 2.1% | 1.4% | 0.3% |
| Mar 2026 | 20% | 9% | 31.9% | 11.6% | 9% | 4% | 5.5% | 2.7% | 3% | 2% | 1.2% | 0.23% |
| Apr 2026 | 19.9% | 10.9% | 21.8% | 16% | 10.9% | 4% | 6% | 3.3% | 3.5% | 2.4% | 1.2% | 0.25% |
| May 2026 | 22.9% | 10.2% | 25% | 11.8% | 10.2% | 3.8% | 5.7% | 3.1% | 3.3% | 2.7% | 1% | 0.22% |
| Jun 2026 | 22% | 9.9% | 26.4% | 12.4% | 9.9% | 3.6% | 5.4% | 3% | 3.3% | 2.7% | 1.1% | 0.25% |
| Jul 2026 | 24.7% | 11.1% | 16.5% | 14.6% | 11.1% | 4.1% | 6.7% | 3.3% | 3.7% | 2.7% | 1.3% | 0.25% |
| Aug 2026 | 28% | 15.3% | 15.2% | 11.8% | 10.3% | 4.6% | 4.4% | 3.1% | 3.4% | 2.6% | 1.2% | 0.26% |
| Sep 2026 | 27.8% | 15.2% | 14.3% | 11.4% | 10.2% | 5.6% | 4.3% | 3.7% | 3.4% | 2.4% | 1.3% | 0.28% |
How has the Cowboy Bikes and Giant comparison changed over the last 12 months?
3 findings
- Giant was ahead of Cowboy Bikes in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cowboy Bikes’ share of searches among electric bike brands worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 18.7K to 17.5K.
- Across the 12 months ending September 2026, Giant’s share of searches among electric bike brands worldwide moved from 12.8% to 10.2%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for electric bike brands worldwide in September 2026?
1 change

Estimated monthly branded searches for Giant worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Cowboy Bikes’ and Giant’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cowboy Bikes
3 branded search terms
- cowboy bikes
- cowboy ebike
- cowboybikes
Giant
1 branded search term
- giant bike
Other head-to-heads among electric bike brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.