Country Club vs Grund:Which is more popular by branded search?
In August 2026, Country Club had more branded searches than Grund among bath mat brands worldwide. Country Club was estimated to have 301K branded searches compared to Grund’s 90.5K, and held a 69.4% Share of Search versus Grund’s 20.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Country Club or Grund?
Compare the bath mat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Country Club, Grund. The figures are in the table below the chart.
View monthly share of search table
| Month | Country Club | Grund | JVL | Hug Rug | Turtle Mat | Croydex |
|---|---|---|---|---|---|---|
| Oct 2025 | 73% | 14.7% | 4.4% | 3.6% | 2.4% | 2% |
| Nov 2025 | 72% | 14.5% | 4.3% | 4.3% | 2.9% | 1.9% |
| Dec 2025 | 73.3% | 14.7% | 4.4% | 3.6% | 2% | 2% |
| Jan 2026 | 75% | 12.3% | 4.5% | 3.7% | 2.5% | 2% |
| Feb 2026 | 75.6% | 12.4% | 4.5% | 3.7% | 2% | 1.7% |
| Mar 2026 | 73.8% | 14.8% | 4.4% | 3.6% | 1.6% | 1.6% |
| Apr 2026 | 75.4% | 15.2% | 4.5% | 2.5% | 1.4% | 1.1% |
| May 2026 | 75.9% | 15.3% | 4.6% | 2% | 1.1% | 1.1% |
| Jun 2026 | 72% | 17.7% | 5.3% | 2.4% | 1.3% | 1.3% |
| Jul 2026 | 72.3% | 17.8% | 5.3% | 1.9% | 1.3% | 1.3% |
| Aug 2026 | 69.4% | 20.9% | 4.2% | 2.8% | 1.5% | 1.2% |
| Sep 2026 | — | — | — | — | — | — |
How has the Country Club and Grund comparison changed over the last 12 months?
3 findings
- Country Club was ahead of Grund in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Country Club’s estimated Share of Search among bath mat brands worldwide moved from 73% to 69.4%, and its estimated monthly branded searches held steady at 301K.
- Across the 11 months ending August 2026, Grund’s estimated Share of Search among bath mat brands worldwide moved from 14.7% to 20.9%, and its estimated monthly branded searches moved from 60.5K to 90.5K.
How did search popularity change for bath mat brands worldwide in August 2026?
2 changes
In August 2026, Grund gained estimated Share of Search among bath mat brands worldwide, from 17.8% to 20.9%.
In August 2026, Country Club lost estimated Share of Search among bath mat brands worldwide, from 72.3% to 69.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Country Club’s and Grund’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Country Club
1 branded search term
- country club
Grund
1 branded search term
- grund

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.