Convert.com vs Microsoft Clarity:Which is more popular?
In September 2026, Microsoft Clarity had more branded searches than Convert.com among conversion rate optimisation tools worldwide. Microsoft Clarity had about 165,000 branded searches, while Convert.com had 3,810. Microsoft Clarity made up 27% of all conversion rate optimisation tool searches we track, and Convert.com accounted for 0.62%. When we asked ChatGPT and Google AI Overviews about conversion rate optimisation tools, Microsoft Clarity appeared in all four answers and Convert.com in one. Microsoft Clarity was mentioned before Convert.com in every answer.
Who do people search for more?
Microsoft Clarity, about 43 searches for every 1 for Convert.com
Who does AI mention more?
Microsoft Clarity, mentioned in every answer we collected
Who does AI recommend more?
Microsoft Clarity, named ahead of Convert.com in every answer
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Top conversion rate optimisation tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Microsoft Clarity appeared in all four answers. Convert.com was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Microsoft Clarity was listed before Convert.com in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
VWO1st
Microsoft Clarity2nd
Optimizely3rd
Hotjar4th
Contentsquare5th
Unbounce6th
Crazy Egg7th
Convert.com8th
AB Tasty–
Kameleoon–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Optimizely4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Microsoft Clarity4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Hotjar4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
VWO4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Contentsquare3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Unbounce2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Crazy Egg2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Convert.com1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
AB Tasty0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kameleoon0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about conversion rate optimisation tools
4 answers
Asked ChatGPT
“Which conversion rate optimisation tool should I use?”
Asked ChatGPT
“What are the best conversion rate optimisation tools?”
Asked ChatGPT
“What's the best conversion rate optimisation tool for more online sales?”
Searched Google, AI Overview
“conversion rate optimisation tool”
Searched Google, AI Overview
“conversion optimisation software”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Convert.com or Microsoft Clarity more popular in search?
This chart shows how often people search Google for Convert.com and Microsoft Clarity by name. Each line represents a brand's share of searches for all ten conversion rate optimisation tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Microsoft Clarity, Convert.com. The figures are in the table below the chart.
View monthly share of searches table
| Month | Optimizely | Microsoft Clarity | Hotjar | VWO | Contentsquare | Unbounce | Crazy Egg | AB Tasty | Kameleoon | Convert.com |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.6% | 17.7% | 21.7% | 8% | 3.6% | 4.4% | 2.4% | 1.6% | 0.87% | 0.32% |
| Nov 2025 | 42.3% | 18.9% | 18.9% | 7% | 3.1% | 4.7% | 2.5% | 1.4% | 0.93% | 0.34% |
| Dec 2025 | 44.9% | 20.1% | 16.5% | 7.4% | 2.7% | 4.1% | 2.2% | 1.2% | 0.66% | 0.31% |
| Jan 2026 | 43.4% | 19.5% | 15.9% | 10.7% | 3.2% | 3.2% | 1.7% | 1.4% | 0.64% | 0.29% |
| Feb 2026 | 42% | 23% | 12.6% | 10.3% | 3.8% | 3.8% | 2.1% | 1.4% | 0.75% | 0.29% |
| Mar 2026 | 43% | 23.6% | 10.6% | 10.6% | 3.9% | 3.9% | 2.1% | 1.4% | 0.77% | 0.3% |
| Apr 2026 | 43.8% | 24% | 10.8% | 8.8% | 4% | 4% | 2.2% | 1.4% | 0.78% | 0.3% |
| May 2026 | 43.2% | 29% | 8.7% | 8.7% | 3.2% | 3.2% | 1.7% | 1.2% | 0.77% | 0.44% |
| Jun 2026 | 41.2% | 27.7% | 12.4% | 8.3% | 3% | 3% | 1.7% | 1.4% | 0.91% | 0.43% |
| Jul 2026 | 44.2% | 29.7% | 8.9% | 7.3% | 3.3% | 2.7% | 1.5% | 1.2% | 0.79% | 0.55% |
| Aug 2026 | 45.1% | 30.3% | 9.1% | 6.1% | 2.7% | 2.7% | 1.5% | 1.2% | 0.66% | 0.7% |
| Sep 2026 | 40.2% | 27% | 18% | 5.4% | 3% | 2.4% | 1.6% | 1.1% | 0.72% | 0.62% |
How has the Convert.com and Microsoft Clarity comparison changed over the last 12 months?
3 findings
- Microsoft Clarity was ahead of Convert.com in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Convert.com’s share of searches among conversion rate optimisation tools worldwide moved from 0.32% to 0.62%, and its estimated monthly branded searches moved from 2K to 3.8K.
- Across the 12 months ending September 2026, Microsoft Clarity’s share of searches among conversion rate optimisation tools worldwide moved from 17.7% to 27%, and its estimated monthly branded searches moved from 110K to 165K.
How did search popularity change for conversion rate optimisation tools worldwide in September 2026?
2 changes

In September 2026, Microsoft Clarity lost share of searches among conversion rate optimisation tools worldwide, from 30.3% to 27%.

In September 2026, Convert.com fell from 9th to 10th among conversion rate optimisation tools worldwide.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Convert.com’s and Microsoft Clarity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Convert.com
2 branded search terms
- convert.com
- convertcom
Microsoft Clarity
1 branded search term
- microsoft clarity
Other head-to-heads among conversion rate optimisation tools

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