Brandwave

Contentsquare vs Unbounce:Which is more popular?

In September 2026, Contentsquare had more branded searches than Unbounce among conversion rate optimisation tools worldwide. Contentsquare had about 18,100 branded searches, while Unbounce had 14,800. Contentsquare made up 3% of all conversion rate optimisation tool searches we track, and Unbounce accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about conversion rate optimisation tools, Contentsquare appeared in three of the four answers and Unbounce in two. Contentsquare was mentioned before Unbounce in two out of three answers that named either.

Among conversion rate optimisation tools worldwide in September 2026

Who do people search for more?

Contentsquare, about 22% more searches than Unbounce

Contentsquare 18.1K searchesUnbounce 14.8K searches

Who does AI mention more?

Contentsquare, mentioned in 3 of 4 answers, Unbounce in 2

Contentsquare in 3 of 4Unbounce in 2 of 4

Who does AI recommend more?

Contentsquare, named ahead of Unbounce in 2 of 3 answers

Contentsquare first in 2Unbounce first in 1

Follow Contentsquare vs Unbounce and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top conversion rate optimisation tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Contentsquare was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Unbounce was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Contentsquare was listed before Unbounce in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. VWO1st
  2. Microsoft Clarity2nd
  3. Optimizely3rd
  4. Hotjar4th
  5. Contentsquare5th
  6. Unbounce6th
  7. Crazy Egg7th
  8. Convert.com8th
  9. AB Tasty–
  10. Kameleoon–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Optimizely4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Microsoft Clarity4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Hotjar4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • VWO4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Contentsquare3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Unbounce2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Crazy Egg2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Convert.com1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • AB Tasty0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kameleoon0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about conversion rate optimisation tools

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Contentsquare or Unbounce more popular in search?

This chart shows how often people search Google for Contentsquare and Unbounce by name. Each line represents a brand's share of searches for all ten conversion rate optimisation tools we track, month by month, from English-language searches worldwide.

Contentsquare and Unbounce among conversion rate optimisation tools worldwide, by month

Share of searches by month for Contentsquare, Unbounce. The figures are in the table below the chart.

View monthly share of searches table
MonthOptimizelyMicrosoft ClarityHotjarVWOContentsquareUnbounceCrazy EggAB TastyKameleoonConvert.com
Oct 202539.6%17.7%21.7%8%3.6%4.4%2.4%1.6%0.87%0.32%
Nov 202542.3%18.9%18.9%7%3.1%4.7%2.5%1.4%0.93%0.34%
Dec 202544.9%20.1%16.5%7.4%2.7%4.1%2.2%1.2%0.66%0.31%
Jan 202643.4%19.5%15.9%10.7%3.2%3.2%1.7%1.4%0.64%0.29%
Feb 202642%23%12.6%10.3%3.8%3.8%2.1%1.4%0.75%0.29%
Mar 202643%23.6%10.6%10.6%3.9%3.9%2.1%1.4%0.77%0.3%
Apr 202643.8%24%10.8%8.8%4%4%2.2%1.4%0.78%0.3%
May 202643.2%29%8.7%8.7%3.2%3.2%1.7%1.2%0.77%0.44%
Jun 202641.2%27.7%12.4%8.3%3%3%1.7%1.4%0.91%0.43%
Jul 202644.2%29.7%8.9%7.3%3.3%2.7%1.5%1.2%0.79%0.55%
Aug 202645.1%30.3%9.1%6.1%2.7%2.7%1.5%1.2%0.66%0.7%
Sep 202640.2%27%18%5.4%3%2.4%1.6%1.1%0.72%0.62%

How has the Contentsquare and Unbounce comparison changed over the last 12 months?

3 findings

How did search popularity change for conversion rate optimisation tools worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Unbounce worldwide fell 45.4% over 12 measured months, from 27.1K to 14.8K in September 2026.

  2. Estimated monthly branded searches for Contentsquare worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Contentsquare’s and Unbounce’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Contentsquare

1 branded search term

  • contentsquare

Unbounce

1 branded search term

  • unbounce

How the Brand Demand Index is measured

Other head-to-heads among conversion rate optimisation tools

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.