Coleman vs Tommy Bahama:Which is searched more?
In September 2026, Coleman had more branded searches than Tommy Bahama among beach chair brands worldwide. Coleman had about 219,000 branded searches, while Tommy Bahama had 30,300. Coleman made up 64.2% of all beach chair brand searches we track, and Tommy Bahama accounted for 8.9%. These are worldwide searches for English-language branded terms.
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Is Coleman or Tommy Bahama more popular in search?
Compare the beach chair brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Coleman, Tommy Bahama. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coleman | Helinox | Tommy Bahama | Body Glove | RIO Beach |
|---|---|---|---|---|---|
| Oct 2025 | 73.5% | 9.7% | 4.7% | 9.3% | 2.8% |
| Nov 2025 | 72.2% | 10.9% | 5.6% | 9.2% | 2.2% |
| Dec 2025 | 67.1% | 8.9% | 5.3% | 15.7% | 3% |
| Jan 2026 | 67.1% | 7.9% | 4.1% | 18.2% | 2.8% |
| Feb 2026 | 70.4% | 10.6% | 4.7% | 10.9% | 3.3% |
| Mar 2026 | 67% | 10.8% | 7.8% | 10.4% | 4% |
| Apr 2026 | 65.8% | 12.9% | 9.3% | 8.4% | 3.6% |
| May 2026 | 59.6% | 15% | 12.3% | 9% | 4.2% |
| Jun 2026 | 55.9% | 14.1% | 16.4% | 8.4% | 5.2% |
| Jul 2026 | 54.4% | 14.9% | 16.8% | 8.2% | 5.7% |
| Aug 2026 | 58.6% | 14.8% | 14% | 7.2% | 5.4% |
| Sep 2026 | 64.2% | 15% | 8.9% | 7.9% | 4% |
How has the Coleman and Tommy Bahama comparison changed over the last 12 months?
3 findings
- Coleman was ahead of Tommy Bahama in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Coleman’s share of searches among beach chair brands worldwide moved from 73.5% to 64.2%, and its estimated monthly branded searches moved from 261K to 219K.
- Across the 12 months ending September 2026, Tommy Bahama’s share of searches among beach chair brands worldwide moved from 4.7% to 8.9%, and its estimated monthly branded searches moved from 16.5K to 30.3K.
How did search popularity change for beach chair brands worldwide in September 2026?
2 changes
In September 2026, Coleman gained share of searches among beach chair brands worldwide, from 58.6% to 64.2%.
In September 2026, Tommy Bahama lost share of searches among beach chair brands worldwide, from 14% to 8.9%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Coleman’s and Tommy Bahama’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Coleman
2 branded search terms
- coleman
- coleman camping stove
Tommy Bahama
2 branded search terms
- tommy bahama beach chair
- tommy bahama chair
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