Brandwave

Claire's vs Conair:Which is more popular by branded search?

In August 2026, Claire's had more branded searches than Conair among hair accessories brands worldwide. Claire's was estimated to have 823K branded searches compared to Conair’s 60.5K, and held a 54.9% Share of Search versus Conair’s 4%. These are worldwide searches for English-language branded terms.

Share of Search among hair accessories brands worldwide in August 2026Which is more popular in search, Claire's or Conair?
Claire's54.9%823K searches
vs
Conair4%60.5K searches

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Which is more popular in search, Claire's or Conair?

Compare the hair accessories brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Claire's and Conair among hair accessories brands worldwide, by month

Share of Search by month for Claire's, Conair. The figures are in the table below the chart.

View monthly share of search table
MonthClaire'sKitschGoodyConairInvisibobbleScunci
Oct 202564.1%19.3%10.6%3.9%1.7%0.35%
Nov 202559.5%26.8%8.1%3.6%1.6%0.32%
Dec 202558.1%26.2%9.6%4.3%1.6%0.31%
Jan 202656.4%25.4%11.3%4.2%2.3%0.37%
Feb 202656.6%25.3%11.3%4.2%2.3%0.37%
Mar 202659.9%22%12%3.6%2%0.4%
Apr 202660%22.1%12.1%3.6%2%0.32%
May 202656%25%11.2%5%2.3%0.45%
Jun 202656%25.1%11.2%5%2.3%0.37%
Jul 202656.6%25.3%11.3%4.2%2.3%0.37%
Aug 202654.9%24.5%13.4%4%2.7%0.44%
Sep 2026——————

How has the Claire's and Conair comparison changed over the last 12 months?

  • Claire's was ahead of Conair in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Claire's’ estimated Share of Search among hair accessories brands worldwide moved from 64.1% to 54.9%, and its estimated monthly branded searches moved from 1.2M to 823K.
  • Across the 11 months ending August 2026, Conair’s estimated Share of Search among hair accessories brands worldwide moved from 3.9% to 4%, and its estimated monthly branded searches moved from 74K to 60.5K.

How did search popularity change for hair accessories brands worldwide in August 2026?

  1. In August 2026, Claire's lost estimated Share of Search among hair accessories brands worldwide, from 56.6% to 54.9%.

  2. Estimated monthly branded searches for Conair worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Claire's’ and Conair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Claire's

1 branded search term

  • claires

Conair

1 branded search term

  • conair

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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