Brandwave

Christian Brothers vs Paul Masson:Which is more popular?

In September 2026, Christian Brothers and Paul Masson were level in searches among brandy brands worldwide, with an estimated 4.4K branded searches each, at 0.27% of the total each. When we asked ChatGPT and Google AI Overviews about brandy brands, Christian Brothers and Paul Masson each appeared in one of the five answers.

Among brandy brands worldwide in September 2026

Who do people search for more?

Christian Brothers and Paul Masson are searched for about as often as each other.

Christian Brothers 4.4K searchesPaul Masson 4.4K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Christian Brothers in 1 of 5Paul Masson in 1 of 5

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Top brandy brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Christian Brothers and Paul Masson were each mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rémy Martin1st
  2. Hennessy2nd
  3. Torres3rd
  4. E&J4th
  5. Christian Brothers5th
  6. Paul Masson6th
  7. Korbel7th
  8. Asbach8th
  9. St-Rémy9th
  10. Metaxa10th
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hennessy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rémy Martin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Torres5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • E&J2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Metaxa1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Asbach1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • St-Rémy1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Christian Brothers1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Paul Masson1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Korbel1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+1 more

See every answer about brandy brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.

Is Christian Brothers or Paul Masson more popular in search?

This chart shows how often people search Google for Christian Brothers and Paul Masson by name. Each line represents a brand's share of searches for all 11 brandy brands we track, month by month, from English-language searches worldwide.

Christian Brothers and Paul Masson among brandy brands worldwide, by month

Share of searches by month for Christian Brothers, Paul Masson. The figures are in the table below the chart.

View monthly share of searches table
MonthHennessyRémy MartinMetaxaTorresAsbachE&JSt-RémyFundadorChristian BrothersPaul MassonKorbel
Oct 202567%16.5%7.4%4.5%1.8%0.81%0.54%0.54%0.36%0.36%0.24%
Nov 202565.9%16.2%7.3%5.4%1.8%0.98%0.65%0.53%0.44%0.44%0.36%
Dec 202561.5%18.6%6.8%7.4%2%0.91%0.75%0.61%0.5%0.5%0.41%
Jan 202665.3%19.6%5.9%4.5%1.8%0.79%0.65%0.53%0.35%0.35%0.29%
Feb 202665.6%19.6%5.9%4.4%1.8%0.65%0.53%0.53%0.43%0.35%0.29%
Mar 202665.6%19.6%5.9%4.5%1.8%0.65%0.53%0.53%0.35%0.35%0.29%
Apr 202664.6%19.3%7.1%4.4%2.1%0.52%0.52%0.52%0.28%0.35%0.28%
May 202670.3%14.1%6.4%4.7%1.9%0.7%0.46%0.46%0.25%0.38%0.31%
Jun 202668.5%16.8%6.2%4.5%1.5%0.68%0.45%0.45%0.25%0.45%0.2%
Jul 202671.2%14.3%6.4%4%1.6%0.58%0.47%0.47%0.31%0.38%0.26%
Aug 202665.3%19.7%7.2%3.7%1.8%0.53%0.53%0.43%0.29%0.35%0.24%
Sep 202662.4%23%6.9%4.2%1.4%0.51%0.51%0.41%0.27%0.27%0.22%

How has the Christian Brothers and Paul Masson comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Paul Masson took it in April 2026.
  • Across the 12 months ending September 2026, Christian Brothers’ share of searches among brandy brands worldwide moved from 0.36% to 0.27%, and its estimated monthly branded searches moved from 5.4K to 4.4K.
  • Across the 12 months ending September 2026, Paul Masson’s share of searches among brandy brands worldwide moved from 0.36% to 0.27%, and its estimated monthly branded searches moved from 5.4K to 4.4K.

How did search popularity change for brandy brands worldwide in September 2026?

2 changes
  1. In September 2026, Christian Brothers rose from 10th to 9th among brandy brands worldwide.

  2. In September 2026, Paul Masson fell from 9th to 10th among brandy brands worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Christian Brothers’ and Paul Masson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Christian Brothers

1 branded search term

  • christian brothers brandy

Paul Masson

1 branded search term

  • paul masson brandy

How the Brand Demand Index is measured

Other head-to-heads among brandy brands

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