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Carnival Cruise Line vs Disney Cruise Line:Which is more popular?

In September 2026, Disney Cruise Line had more branded searches than Carnival Cruise Line among cruise lines worldwide. Disney Cruise Line had about 1.3 million branded searches, while Carnival Cruise Line had 450,000. Disney Cruise Line made up 15.2% of all cruise line searches we track, and Carnival Cruise Line accounted for 5.3%. When we asked ChatGPT and Google AI Overviews about cruise lines, both Carnival Cruise Line and Disney Cruise Line appeared in all five answers. Disney Cruise Line was mentioned before Carnival Cruise Line in three out of five answers.

Among cruise lines worldwide in September 2026

Who do people search for more?

Disney Cruise Line, about 3 searches for every 1 for Carnival Cruise Line

Disney Cruise Line 1.3M searchesCarnival Cruise Line 450K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Carnival Cruise Line in 5 of 5Disney Cruise Line in 5 of 5

Who does AI recommend more?

Disney Cruise Line, named ahead of Carnival Cruise Line in 3 of 5 answers

Disney Cruise Line first in 3Carnival Cruise Line first in 2

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Top cruise lines in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Carnival Cruise Line and Disney Cruise Line showed up in all five answers. Disney Cruise Line was listed before Carnival Cruise Line in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Royal Caribbean1st
  2. Disney Cruise Line2nd
  3. Carnival Cruise Line3rd
  4. Celebrity Cruises4th
  5. Princess Cruises5th
  6. Norwegian Cruise Line6th
  7. Viking7th
  8. MSC Cruises8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Royal Caribbean5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Disney Cruise Line5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Princess Cruises5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Carnival Cruise Line5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Celebrity Cruises3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Norwegian Cruise Line3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Viking2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MSC Cruises1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about cruise lines

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Carnival Cruise Line or Disney Cruise Line more popular in search?

This chart shows how often people search Google for Carnival Cruise Line and Disney Cruise Line by name. Each line represents a brand's share of searches for all eight cruise lines we track, month by month, from English-language searches worldwide.

Carnival Cruise Line and Disney Cruise Line among cruise lines worldwide, by month

Share of searches by month for Disney Cruise Line, Carnival Cruise Line. The figures are in the table below the chart.

View monthly share of searches table
MonthRoyal CaribbeanDisney Cruise LineMSC CruisesCelebrity CruisesNorwegian Cruise LinePrincess CruisesCarnival Cruise LineViking
Oct 202526.8%12.8%14.6%9.8%9.8%12%9.8%4.4%
Nov 202531.5%12.3%14%11.5%11.5%11.5%4.2%3.5%
Dec 202533.5%13.1%14.9%10.1%10.1%10.1%4.5%3.7%
Jan 202629.2%13.3%16%10.6%10.6%10.6%4.8%4.8%
Feb 202629.5%14%16.2%10.8%10.8%10.8%4%4%
Mar 202628.5%15.8%15.6%8.6%10.4%10.4%7%3.8%
Apr 202634.8%13.5%15.6%8.6%8.6%10.4%4.7%3.8%
May 202630%16.7%13.4%9%9%11%6%4.9%
Jun 202625.6%13.6%13.9%9.4%9.4%11.4%11.4%5.1%
Jul 202627.7%14.6%12.3%10.1%8.3%10.1%12.3%4.5%
Aug 202629.7%16.8%13.2%10.8%8.9%10.8%4.9%4.9%
Sep 202632.1%15.2%14.3%9.6%9.6%9.6%5.3%4.3%

How has the Carnival Cruise Line and Disney Cruise Line comparison changed over the last 12 months?

3 findings

How did search popularity change for cruise lines worldwide in September 2026?

2 changes

  1. In September 2026, Disney Cruise Line lost share of searches among cruise lines worldwide, from 16.8% to 15.2%.

  2. Estimated monthly branded searches for Carnival Cruise Line worldwide fell 45.3% over 12 measured months, from 823K to 450K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Carnival Cruise Line’s and Disney Cruise Line’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Carnival Cruise Line

1 branded search term

  • carnivalcruiseline

Disney Cruise Line

2 branded search terms

  • disney cruise
  • disney cruise line

How the Brand Demand Index is measured

Other head-to-heads among cruise lines

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