CapCut vs Otter:Which is more popular?
In September 2026, Otter had more branded searches than CapCut among caption and subtitle tools worldwide. Otter had about 382,000 branded searches, while CapCut had 5,800. Otter made up 32% of all caption and subtitle tool searches we track, and CapCut accounted for 0.49%. When we asked ChatGPT and Google AI Overviews about caption and subtitle tools, CapCut appeared in four of the five answers and Otter in none.
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Top caption and subtitle tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, CapCut was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Otter did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
VEED5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
CapCut4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Descript2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Submagic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rev1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Otter0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Happy Scribe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about caption and subtitle tools
5 answers
Asked ChatGPT
“Which caption tool should I use?”
Asked ChatGPT
“What are the best caption and subtitle tools?”
Asked ChatGPT
“What's the best caption tool for video creators?”
Searched Google, AI Overview
“automatic subtitles”
- 1VEED
- 1
Searched Google, AI Overview
“video caption app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is CapCut or Otter more popular in search?
This chart shows how often people search Google for CapCut and Otter by name. Each line represents a brand's share of searches for all seven caption and subtitle tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Otter, CapCut. The figures are in the table below the chart.
View monthly share of searches table
| Month | VEED | Otter | Descript | Submagic | Rev | CapCut | Happy Scribe |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.4% | 33.6% | 22.1% | 4.4% | 3.1% | 0.31% | 0.02% |
| Nov 2025 | 39.4% | 29.9% | 24% | 4.7% | 1.6% | 0.31% | 0.03% |
| Dec 2025 | 41.9% | 28.1% | 22.7% | 5.5% | 1.5% | 0.37% | 0.04% |
| Jan 2026 | 34.3% | 32% | 25.6% | 6.2% | 1.5% | 0.42% | 0.03% |
| Feb 2026 | 32.5% | 33.2% | 26.3% | 6.3% | 1.3% | 0.43% | 0.03% |
| Mar 2026 | 33.7% | 35.5% | 23% | 5.6% | 1.6% | 0.64% | 0.03% |
| Apr 2026 | 33.8% | 35.4% | 23% | 5.6% | 1.5% | 0.73% | 0.02% |
| May 2026 | 33% | 34.8% | 22.7% | 6.7% | 1.8% | 0.99% | 0.02% |
| Jun 2026 | 32.6% | 30.6% | 24.5% | 8.7% | 2.4% | 1.2% | 0.03% |
| Jul 2026 | 33.2% | 31% | 25.1% | 7.3% | 2.4% | 1.1% | 0.03% |
| Aug 2026 | 33.2% | 31.5% | 25.7% | 6.1% | 2.4% | 1.1% | 0.02% |
| Sep 2026 | 33.7% | 32% | 25.6% | 6.2% | 2% | 0.49% | 0.01% |
How has the CapCut and Otter comparison changed over the last 12 months?
3 findings
- Otter was ahead of CapCut in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CapCut’s share of searches among caption and subtitle tools worldwide moved from 0.31% to 0.49%, and its estimated monthly branded searches moved from 5.3K to 5.8K.
- Across the 12 months ending September 2026, Otter’s share of searches among caption and subtitle tools worldwide moved from 33.6% to 32%, and its estimated monthly branded searches moved from 567K to 382K.
How did search popularity change for caption and subtitle tools worldwide in September 2026?
2 changes
In September 2026, Otter gained share of searches among caption and subtitle tools worldwide, from 31.5% to 32%.
In September 2026, CapCut lost share of searches among caption and subtitle tools worldwide, from 1.1% to 0.49%.
How are branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using CapCut’s and Otter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among caption and subtitle tools
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