Camp Bow Wow vs Rover:Which is more popular by branded search?
In August 2026, Camp Bow Wow had more branded searches than Rover among pet boarding services worldwide. Camp Bow Wow was estimated to have 74K branded searches compared to Rover’s 19.1K, and held a 0.94% Share of Search versus Rover’s 0.24%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Camp Bow Wow or Rover?
Compare the pet boarding services shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Camp Bow Wow, Rover. The figures are in the table below the chart.
View monthly share of search table
| Month | PetSmart | TrustedHousesitters | Fetch | Camp Bow Wow | Rover | Wag |
|---|---|---|---|---|---|---|
| Oct 2025 | 95.6% | 2.1% | 0.88% | 1.2% | 0.2% | 0.09% |
| Nov 2025 | 95.8% | 2.1% | 0.86% | 0.95% | 0.16% | 0.08% |
| Dec 2025 | 95.8% | 2.1% | 0.88% | 0.95% | 0.2% | 0.08% |
| Jan 2026 | 95.1% | 2.6% | 1.1% | 0.94% | 0.24% | 0.11% |
| Feb 2026 | 94.9% | 2.6% | 1.1% | 1.1% | 0.2% | 0.09% |
| Mar 2026 | 95% | 2.1% | 1.5% | 1.1% | 0.2% | 0.08% |
| Apr 2026 | 95.2% | 2.1% | 1.3% | 1.2% | 0.24% | 0.08% |
| May 2026 | 95.6% | 2.1% | 0.87% | 1.2% | 0.24% | 0.07% |
| Jun 2026 | 94.5% | 2.5% | 1.3% | 1.4% | 0.25% | 0.08% |
| Jul 2026 | 95.6% | 2.1% | 1.1% | 0.95% | 0.2% | 0.06% |
| Aug 2026 | 95.1% | 2.6% | 1.1% | 0.94% | 0.24% | 0.06% |
| Sep 2026 | — | — | — | — | — | — |
How has the Camp Bow Wow and Rover comparison changed over the last 12 months?
3 findings
- Camp Bow Wow was ahead of Rover in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Camp Bow Wow’s estimated Share of Search among pet boarding services worldwide moved from 1.2% to 0.94%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 11 months ending August 2026, Rover’s estimated Share of Search among pet boarding services worldwide moved from 0.2% to 0.24%, and its estimated monthly branded searches moved from 15.7K to 19.1K.
How did search popularity change for pet boarding services worldwide in August 2026?
2 changes
Estimated monthly branded searches for Rover worldwide rose 21.8% over 11 measured months, from 15.7K to 19.1K in August 2026.
Estimated monthly branded searches for Camp Bow Wow worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Camp Bow Wow’s and Rover’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Camp Bow Wow
1 branded search term
- camp bow wow
Rover
2 branded search terms
- rover dog walking
- rover pet care
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.