Cambridge Casual vs Royalcraft:Which is searched more?
In September 2026, Royalcraft had more branded searches than Cambridge Casual among garden swing brands worldwide. Royalcraft had about 2,900 branded searches, while Cambridge Casual had 880. Royalcraft made up 1.8% of all garden swing brand searches we track, and Cambridge Casual accounted for 0.55%. These are worldwide searches for English-language branded terms.
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Is Cambridge Casual or Royalcraft more popular in search?
Compare the garden swing brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Royalcraft, Cambridge Casual. The figures are in the table below the chart.
View monthly share of searches table
| Month | POLYWOOD | Kettler | Backyard Discovery | PURPLE LEAF | Charles Bentley | Alexander Rose | Royalcraft | LG Outdoor | Rowlinson | Cambridge Casual |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39% | 26.1% | 14.3% | 11.7% | 2.3% | 2.3% | 2.3% | 0.77% | 0.79% | 0.47% |
| Nov 2025 | 39.1% | 26.1% | 14.3% | 11.7% | 2.8% | 2.3% | 1.9% | 0.55% | 0.69% | 0.47% |
| Dec 2025 | 34.6% | 28.3% | 15.5% | 12.6% | 2.5% | 2.5% | 2.5% | 0.56% | 0.61% | 0.41% |
| Jan 2026 | 35% | 28.6% | 12.8% | 10.5% | 7% | 2.1% | 2.5% | 0.63% | 0.62% | 0.34% |
| Feb 2026 | 41% | 22.5% | 15.1% | 10% | 5.5% | 2.1% | 2% | 0.81% | 0.68% | 0.4% |
| Mar 2026 | 44.9% | 16.5% | 20.2% | 9.1% | 4% | 1.9% | 1.5% | 1.1% | 0.53% | 0.36% |
| Apr 2026 | 53.6% | 13.2% | 16.1% | 8.8% | 3.2% | 1.5% | 1.4% | 1.4% | 0.52% | 0.32% |
| May 2026 | 49% | 14.7% | 18% | 9.8% | 3.6% | 1.4% | 1.3% | 1.4% | 0.48% | 0.3% |
| Jun 2026 | 49.3% | 14.8% | 14.8% | 12.1% | 4.4% | 1.4% | 1.3% | 1.2% | 0.47% | 0.36% |
| Jul 2026 | 41.6% | 18.6% | 15.2% | 12.5% | 5.6% | 2.1% | 1.7% | 1.7% | 0.6% | 0.4% |
| Aug 2026 | 45.5% | 16.6% | 13.6% | 11.2% | 7.4% | 2% | 1.5% | 1.3% | 0.5% | 0.36% |
| Sep 2026 | 46.1% | 16.9% | 13.8% | 11.3% | 6.2% | 1.9% | 1.8% | 0.85% | 0.62% | 0.55% |
How has the Cambridge Casual and Royalcraft comparison changed over the last 12 months?
3 findings
- Royalcraft was ahead of Cambridge Casual in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cambridge Casual’s share of searches among garden swing brands worldwide moved from 0.47% to 0.55%, and its estimated monthly branded searches moved from 590 to 880.
- Across the 12 months ending September 2026, Royalcraft’s share of searches among garden swing brands worldwide moved from 2.3% to 1.8%, and its estimated monthly branded searches held steady at 2.9K.
How did search popularity change for garden swing brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Cambridge Casual worldwide rose 49.2% over 12 measured months, from 590 to 880 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Cambridge Casual’s and Royalcraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cambridge Casual
1 branded search term
- cambridge casual
Royalcraft
1 branded search term
- royalcraft
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