Brandwave

Butterfly vs DHS:Which is searched more?

In August 2026, DHS had more branded searches than Butterfly among table tennis balls worldwide. DHS was estimated to have 450K branded searches compared to Butterfly’s 9.9K, and held an 83.8% Share of Search versus Butterfly’s 1.8%. These are worldwide searches for English-language branded terms.

Share of Search among table tennis balls worldwide in August 2026Which is more popular in search, Butterfly or DHS?
Butterfly1.8%9.9K searches
vs
DHS83.8%450K searches

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Which is more popular in search, Butterfly or DHS?

Compare the table tennis balls people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Butterfly and DHS among table tennis balls worldwide, by month

Share of Search by month for DHS, Butterfly. The figures are in the table below the chart.

View monthly share of search table
MonthDHSButterfly
Oct 202585.5%1.9%
Nov 202581.8%2.2%
Dec 202584.2%2.3%
Jan 202688.5%1.3%
Feb 202690.1%1.1%
Mar 202686.3%1.3%
Apr 202679.9%1.4%
May 202674.6%1.6%
Jun 202677.7%1.4%
Jul 202681.7%1.8%
Aug 202683.8%1.8%
Sep 2026——

How has the Butterfly and DHS comparison changed over the last 12 months?

  • DHS was ahead of Butterfly in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Butterfly’s estimated Share of Search among table tennis balls worldwide moved from 1.9% to 1.8%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
  • Across the 11 months ending August 2026, DHS’s estimated Share of Search among table tennis balls worldwide moved from 85.5% to 83.8%, and its estimated monthly branded searches moved from 550K to 450K.

How did search popularity change for table tennis balls worldwide in August 2026?

  1. In August 2026, DHS gained estimated Share of Search among table tennis balls worldwide, from 81.7% to 83.8%.

  2. Estimated monthly branded searches for Butterfly worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Butterfly’s and DHS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Butterfly

1 branded search term

  • butterfly table tennis

DHS

1 branded search term

  • dhs

How the Brand Demand Index is measured

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