Butterfly vs Cornilleau:Which is more popular by branded search?
In August 2026, Cornilleau had more branded searches than Butterfly among table tennis balls worldwide. Cornilleau was estimated to have 12.1K branded searches compared to Butterfly’s 9.9K, and held a 2.3% Share of Search versus Butterfly’s 1.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Butterfly or Cornilleau?
Compare the table tennis balls people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Cornilleau, Butterfly. The figures are in the table below the chart.
View monthly share of search table
| Month | DHS | Stiga | JOOLA | Cornilleau | Butterfly | Nittaku |
|---|---|---|---|---|---|---|
| Oct 2025 | 85.5% | 9.4% | 1.5% | 1.5% | 1.9% | 0.14% |
| Nov 2025 | 81.8% | 11% | 2.7% | 2.2% | 2.2% | 0.16% |
| Dec 2025 | 84.2% | 9.3% | 2.3% | 1.9% | 2.3% | 0.16% |
| Jan 2026 | 88.5% | 8% | 1.1% | 1.1% | 1.3% | 0.09% |
| Feb 2026 | 90.1% | 6.6% | 1.1% | 1.1% | 1.1% | 0.08% |
| Mar 2026 | 86.3% | 9.5% | 1.3% | 1.6% | 1.3% | 0.08% |
| Apr 2026 | 79.9% | 13.2% | 2.2% | 3.2% | 1.4% | 0.1% |
| May 2026 | 74.6% | 18.2% | 2.5% | 3% | 1.6% | 0.12% |
| Jun 2026 | 77.7% | 15.6% | 2.6% | 2.6% | 1.4% | 0.12% |
| Jul 2026 | 81.7% | 11% | 2.7% | 2.7% | 1.8% | 0.13% |
| Aug 2026 | 83.8% | 9.2% | 2.8% | 2.3% | 1.8% | 0.16% |
| Sep 2026 | — | — | — | — | — | — |
How has the Butterfly and Cornilleau comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Cornilleau took it in March 2026.
- Across the 11 months ending August 2026, Butterfly’s estimated Share of Search among table tennis balls worldwide moved from 1.9% to 1.8%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 11 months ending August 2026, Cornilleau’s estimated Share of Search among table tennis balls worldwide moved from 1.5% to 2.3%, and its estimated monthly branded searches moved from 9.9K to 12.1K.
How did search popularity change for table tennis balls worldwide in August 2026?
2 changes
In August 2026, Cornilleau fell from 3rd to 4th among table tennis balls worldwide.

Estimated monthly branded searches for Butterfly worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Butterfly’s and Cornilleau’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Butterfly
1 branded search term
- butterfly table tennis
Cornilleau
1 branded search term
- cornilleau

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.