Brandwave

Bush Hog vs Kubota:Which is more popular?

In September 2026, Kubota had more branded searches than Bush Hog among brush hog brands worldwide. Kubota had about 368,000 branded searches, while Bush Hog had 49,500. Kubota made up 25.5% of all brush hog brand searches we track, and Bush Hog accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about brush hog brands, Bush Hog appeared in all four answers and Kubota in three. Bush Hog was mentioned before Kubota in every answer.

Among brush hog brands worldwide in September 2026

Who do people search for more?

Kubota, about 7 searches for every 1 for Bush Hog

Kubota 368K searchesBush Hog 49.5K searches

Who does AI mention more?

Bush Hog, mentioned in every answer we collected

Bush Hog in 4 of 4Kubota in 3 of 4

Who does AI recommend more?

Bush Hog, named ahead of Kubota in every answer

Bush Hog first in 3Kubota never first

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Top brush hog brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Bush Hog appeared in all four answers. Kubota was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Bush Hog was listed before Kubota in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bush Hog1st
  2. Woods2nd
  3. Land Pride3rd
  4. Kubota4th
  5. John Deere–
  6. Bobcat–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bush Hog4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Kubota3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Land Pride3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Woods3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • John Deere0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bobcat0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about brush hog brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Bush Hog or Kubota more popular in search?

This chart shows how often people search Google for Bush Hog and Kubota by name. Each line represents a brand's share of searches for all six brush hog brands we track, month by month, from English-language searches worldwide.

Bush Hog and Kubota among brush hog brands worldwide, by month

Share of searches by month for Kubota, Bush Hog. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereKubotaBush HogBobcatLand PrideWoods
Oct 202566.2%29.8%2.2%0.8%0.66%0.42%
Nov 202570.7%26%1.6%0.86%0.57%0.33%
Dec 202570.8%26%1%1.3%0.57%0.26%
Jan 202670.6%26%1.3%1.3%0.57%0.31%
Feb 202670.9%26.1%1.3%0.86%0.57%0.31%
Mar 202666.4%29.9%1.8%0.8%0.66%0.45%
Apr 202666.1%29.7%2.2%0.8%0.8%0.39%
May 202665.7%29.6%2.7%0.8%0.8%0.41%
Jun 202665.4%29.4%3.2%0.65%0.79%0.46%
Jul 202668.6%25.2%4.2%0.68%0.83%0.48%
Aug 202668.6%25.2%4.1%0.68%0.83%0.56%
Sep 202669.3%25.5%3.4%0.69%0.69%0.4%

How has the Bush Hog and Kubota comparison changed over the last 12 months?

3 findings
  • Kubota was ahead of Bush Hog in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bush Hog’s share of searches among brush hog brands worldwide moved from 2.2% to 3.4%, and its estimated monthly branded searches moved from 33.1K to 49.5K.
  • Across the 12 months ending September 2026, Kubota’s share of searches among brush hog brands worldwide moved from 29.8% to 25.5%, and its estimated monthly branded searches moved from 450K to 368K.

How did search popularity change for brush hog brands worldwide in September 2026?

2 changes
  1. In September 2026, Bush Hog lost share of searches among brush hog brands worldwide, from 4.1% to 3.4%.

  2. Estimated monthly branded searches for Kubota worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bush Hog’s and Kubota’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bush Hog

1 branded search term

  • bush hog

Kubota

1 branded search term

  • kubota

How the Brand Demand Index is measured

Other head-to-heads among brush hog brands

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