Brandwave

Bulldog vs Nivea Men:Which is searched more?

In September 2026, Nivea Men had more branded searches than Bulldog among men's grooming brands worldwide. Nivea Men was estimated to have 74K branded searches compared to Bulldog’s 740, and held a 4.5% Share of Search versus Bulldog’s 0.04%. These are worldwide searches for English-language branded terms.

Share of Search among men's grooming brands worldwide in September 2026Which is more popular in search, Bulldog or Nivea Men?
Bulldog0.04%740 searches
vs
Nivea Men4.5%74K searches

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Which is more popular in search, Bulldog or Nivea Men?

Compare the men's skincare, beard and grooming brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bulldog and Nivea Men among men's grooming brands worldwide, by month

Share of Search by month for Nivea Men, Bulldog. The figures are in the table below the chart.

View monthly share of search table
MonthJack BlackManscapedNivea MenBulldogWahl
Oct 202573.4%22.1%4.5%0.05%<0.01%
Nov 202565.5%29.5%4.9%0.04%<0.01%
Dec 202577.7%19.1%3.1%0.03%<0.01%
Jan 202680.5%16.2%3.3%0.04%<0.01%
Feb 202673.4%22.1%4.5%0.04%<0.01%
Mar 202683%13.6%3.4%0.04%<0.01%
Apr 202683.5%13.7%2.8%0.03%<0.01%
May 202673.4%22.1%4.5%0.05%<0.01%
Jun 202669.3%25.5%5.1%0.04%<0.01%
Jul 202672.7%21.9%5.4%0.04%<0.01%
Aug 202683.5%13.7%2.8%0.02%<0.01%
Sep 202673.4%22.1%4.5%0.04%<0.01%

How has the Bulldog and Nivea Men comparison changed over the last 12 months?

  • Nivea Men was ahead of Bulldog in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bulldog’s estimated Share of Search among men's grooming brands worldwide moved from 0.05% to 0.04%, and its estimated monthly branded searches moved from 870 to 740.
  • Across the 12 months ending September 2026, Nivea Men’s estimated Share of Search among men's grooming brands worldwide held steady at 4.5%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for men's grooming brands worldwide in September 2026?

  1. In September 2026, Nivea Men gained estimated Share of Search among men's grooming brands worldwide, from 2.8% to 4.5%.

  2. Estimated monthly branded searches for Bulldog worldwide fell 14.9% over 12 measured months, from 870 to 740 in September 2026.

Other head-to-heads among men's grooming brands

How each brand is measured

Brandwave collects information about searches that people make online using Bulldog’s and Nivea Men’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bulldog

2 branded search terms

  • bulldog grooming
  • bulldog men

Nivea Men

1 branded search term

  • nivea men

How the Brand Demand Index is measured

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