Brandwave

Breville vs Eureka:Which is more popular by branded search?

In August 2026, Breville had more branded searches than Eureka among coffee grinder brands worldwide. Breville was estimated to have 845K branded searches compared to Eureka’s 673K, and held a 53.6% Share of Search versus Eureka’s 42.7%. These are worldwide searches for English-language branded terms.

Share of Search among coffee grinder brands worldwide in August 2026Which is more popular in search, Breville or Eureka?
Breville53.6%845K searches
vs
Eureka42.7%673K searches

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Which is more popular in search, Breville or Eureka?

Compare the coffee grinder brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Breville and Eureka among coffee grinder brands worldwide, by month

Share of Search by month for Breville, Eureka. The figures are in the table below the chart.

View monthly share of search table
MonthBrevilleEurekaDF64RancilioBaratza
Oct 202552.8%43.4%1.4%1.4%0.95%
Nov 202564.4%31.9%1.6%1.3%0.86%
Dec 202564.6%32.2%1.3%1.1%0.87%
Jan 202658.6%37.3%1.5%1.5%1%
Feb 202650.9%45.1%1.5%1.5%0.99%
Mar 202651.1%44.9%1.5%1.5%0.99%
Apr 202651.2%44.9%1.5%1.5%0.99%
May 202651.2%44.9%1.5%1.5%0.99%
Jun 202651.7%44.9%1.2%1.2%0.99%
Jul 202654%42.9%1.2%1.2%0.77%
Aug 202653.6%42.7%1.4%1.4%0.94%
Sep 2026—————

How has the Breville and Eureka comparison changed over the last 12 months?

  • Breville was ahead of Eureka in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Breville’s estimated Share of Search among coffee grinder brands worldwide moved from 52.8% to 53.6%, and its estimated monthly branded searches moved from 820K to 845K.
  • Across the 11 months ending August 2026, Eureka’s estimated Share of Search among coffee grinder brands worldwide moved from 43.4% to 42.7%, and its estimated monthly branded searches held steady at 673K.

How did search popularity change for coffee grinder brands worldwide in August 2026?

Neither Breville nor Eureka moved beyond provider rounding among coffee grinder brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Breville’s and Eureka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Breville

8 branded search terms

  • breville
  • breville barista express
  • breville barista touch
  • breville coffee machine
  • breville com
  • breville dual boiler
  • breville espresso machine
  • breville oracle

Eureka

1 branded search term

  • eureka

How the Brand Demand Index is measured

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