Blaze vs Napoleon:Which is more popular?
In September 2026, Napoleon had more branded searches than Blaze among gas grill brands worldwide. Napoleon had about 109,000 branded searches, while Blaze had 18,100. Napoleon made up 5.4% of all gas grill brand searches we track, and Blaze accounted for 0.89%. When we asked ChatGPT and Google AI Overviews about gas grill brands, Napoleon appeared in four of the five answers and Blaze in two. Napoleon was mentioned before Blaze in every answer that named either.
Who do people search for more?
Napoleon, about 6 searches for every 1 for Blaze
Who does AI mention more?
Napoleon, mentioned in 4 of 5 answers, Blaze in 2
Who does AI recommend more?
Napoleon, named ahead of Blaze in 4 of 4 answers
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Top gas grill brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Napoleon was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Blaze was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Napoleon was listed before Blaze in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Weber1st- Napoleon2nd
Broil King3rd
Monument Grills4th
Char-Broil5th
Blaze6th
KitchenAid–
Coleman–
Traeger–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Weber5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Monument Grills5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Napoleon4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Broil King3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Char-Broil3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Blaze2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- KitchenAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Coleman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Traeger0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about gas grill brands
5 answers
Asked ChatGPT
“Which gas grill brand should I buy?”
Asked ChatGPT
“What are the best gas grill brands?”
Asked ChatGPT
“What's the best gas grill brand for outdoor cooking?”
Searched Google, AI Overview
“gas grill brands”
Searched Google, AI Overview
“best gas grill”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Blaze or Napoleon more popular in search?
This chart shows how often people search Google for Blaze and Napoleon by name. Each line represents a brand's share of searches for all nine gas grill brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Napoleon, Blaze. The figures are in the table below the chart.
View monthly share of searches table
| Month | KitchenAid | Weber | Coleman | Napoleon | Traeger | Broil King | Blaze | Char-Broil | Monument Grills |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 54% | 25.8% | 10.3% | 3.6% | 3.8% | 0.75% | 0.5% | 0.93% | 0.41% |
| Nov 2025 | 59.9% | 22.8% | 7.4% | 2.9% | 5% | 0.67% | 0.36% | 0.67% | 0.36% |
| Dec 2025 | 61.2% | 21.5% | 7.7% | 2.5% | 5.1% | 0.56% | 0.38% | 0.69% | 0.31% |
| Jan 2026 | 54.1% | 25.6% | 10.1% | 3.3% | 4.5% | 0.75% | 0.5% | 0.75% | 0.41% |
| Feb 2026 | 49.6% | 29.2% | 9.3% | 4.6% | 4.2% | 1% | 0.56% | 1% | 0.46% |
| Mar 2026 | 38.7% | 35.3% | 8.9% | 8.4% | 4% | 2.2% | 0.65% | 1.2% | 0.65% |
| Apr 2026 | 31.8% | 41.1% | 7.4% | 11% | 4% | 2.2% | 0.54% | 1.2% | 0.67% |
| May 2026 | 25.7% | 45.4% | 7.2% | 11.6% | 4.8% | 2.2% | 0.79% | 1.4% | 0.96% |
| Jun 2026 | 30.6% | 39.1% | 8.6% | 10.9% | 5.8% | 2.1% | 0.78% | 1.2% | 0.95% |
| Jul 2026 | 33.5% | 38.7% | 9.5% | 9.9% | 4.2% | 1.6% | 0.85% | 1% | 0.7% |
| Aug 2026 | 36.8% | 37.3% | 10.2% | 7.4% | 4.6% | 1.4% | 0.75% | 0.92% | 0.62% |
| Sep 2026 | 43.6% | 33.1% | 9.9% | 5.4% | 4.5% | 1.1% | 0.89% | 0.89% | 0.6% |
How has the Blaze and Napoleon comparison changed over the last 12 months?
3 findings
- Napoleon was ahead of Blaze in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blaze’s share of searches among gas grill brands worldwide moved from 0.5% to 0.89%, and its estimated monthly branded searches moved from 12.1K to 18.1K.
- Across the 12 months ending September 2026, Napoleon’s share of searches among gas grill brands worldwide moved from 3.6% to 5.4%, and its estimated monthly branded searches moved from 86.2K to 109K.
How did search popularity change for gas grill brands worldwide in September 2026?
2 changes
In September 2026, Napoleon lost share of searches among gas grill brands worldwide, from 7.4% to 5.4%.
In September 2026, Blaze rose from 8th to 7th among gas grill brands worldwide.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Blaze’s and Napoleon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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