Brandwave

BLAST vs DreamHack:Which is searched more?

In August 2026, BLAST had more branded searches than DreamHack among esports tournaments worldwide. BLAST was estimated to have 550K branded searches compared to DreamHack’s 14.8K, and held a 41.8% Share of Search versus DreamHack’s 1.1%. These are worldwide searches for English-language branded terms.

Share of Search among esports tournaments worldwide in August 2026Which is more popular in search, BLAST or DreamHack?
BLAST41.8%550K searches
vs
DreamHack1.1%14.8K searches

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Which is more popular in search, BLAST or DreamHack?

Compare the esports tournaments brands and creators work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BLAST and DreamHack among esports tournaments worldwide, by month

Share of Search by month for BLAST, DreamHack. The figures are in the table below the chart.

View monthly share of search table
MonthBLASTDreamHack
Oct 202542.8%3.9%
Nov 202544.4%6%
Dec 202537.1%2.7%
Jan 202637.2%1.8%
Feb 202632.7%2%
Mar 202636%4%
Apr 202638.4%2.3%
May 202646.3%2.8%
Jun 202658.7%0.71%
Jul 202654.2%0.8%
Aug 202641.8%1.1%
Sep 2026——

How has the BLAST and DreamHack comparison changed over the last 12 months?

  • BLAST was ahead of DreamHack in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, BLAST’s estimated Share of Search among esports tournaments worldwide moved from 42.8% to 41.8%, and its estimated monthly branded searches held steady at 550K.
  • Across the 11 months ending August 2026, DreamHack’s estimated Share of Search among esports tournaments worldwide moved from 3.9% to 1.1%, and its estimated monthly branded searches moved from 49.5K to 14.8K.

How did search popularity change for esports tournaments worldwide in August 2026?

  1. In August 2026, BLAST lost estimated Share of Search among esports tournaments worldwide, from 54.2% to 41.8%.

  2. Estimated monthly branded searches for DreamHack worldwide fell 70.1% over 11 measured months, from 49.5K to 14.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using BLAST’s and DreamHack’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BLAST

1 branded search term

  • blast

DreamHack

1 branded search term

  • dreamhack

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.