Brandwave

Black and Decker vs Joseph Joseph:Which is searched more?

In September 2026, Black and Decker had more branded searches than Joseph Joseph among can opener brands worldwide. Black and Decker was estimated to have 220K branded searches compared to Joseph Joseph’s 110K, and held a 9.9% Share of Search versus Joseph Joseph’s 5%. These are worldwide searches for English-language branded terms.

Share of Search among can opener brands worldwide in September 2026Which is more popular in search, Black and Decker or Joseph Joseph?
Black and Decker9.9%220K searches
vs
Joseph Joseph5%110K searches

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Which is more popular in search, Black and Decker or Joseph Joseph?

Compare the can opener brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Black and Decker and Joseph Joseph among can opener brands worldwide, by month

Share of Search by month for Black and Decker, Joseph Joseph. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidKenwoodBlack and DeckerCuisinartJoseph Joseph
Oct 202560.5%18.4%8.1%8.5%4.5%
Nov 202565.8%15%6%9.6%3.7%
Dec 202567.5%13.1%5.5%10.1%3.7%
Jan 202659.2%15.6%7.2%12.6%5.4%
Feb 202658.4%18.8%8.1%9.3%5.4%
Mar 202655.5%20.8%8.1%10.7%5%
Apr 202658.5%19%8.7%8.5%5.4%
May 202654.5%19.2%11.4%10.4%4.6%
Jun 202654.8%18.6%11.5%9.9%5.2%
Jul 202655.9%17.9%10%11.2%5%
Aug 202654.9%17.7%9.9%11.4%6.1%
Sep 202657.6%17.8%9.9%9.6%5%

How has the Black and Decker and Joseph Joseph comparison changed over the last 12 months?

How did search popularity change for can opener brands worldwide in September 2026?

  1. In September 2026, Joseph Joseph lost estimated Share of Search among can opener brands worldwide, from 6.1% to 5%.

  2. In September 2026, Black and Decker rose from 4th to 3rd among can opener brands worldwide.

Other head-to-heads among can opener brands

How each brand is measured

Brandwave collects information about searches that people make online using Black and Decker’s and Joseph Joseph’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Black and Decker

2 branded search terms

  • black and decker
  • blackdecker

Joseph Joseph

1 branded search term

  • joseph joseph

How the Brand Demand Index is measured

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