Bite vs Huppy:Which is more popular?
In September 2026, Huppy had more branded searches than Bite among toothpaste tablet brands worldwide. Huppy had about 8,500 branded searches, while Bite had 6,560. Huppy made up 38% of all toothpaste tablet brand searches we track, and Bite accounted for 29.3%. When we asked ChatGPT and Google AI Overviews about toothpaste tablet brands, Bite appeared in four of the five answers and Huppy in one. Bite was mentioned before Huppy in every answer.
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Top toothpaste tablet brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bite was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Huppy was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Bite was listed before Huppy in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Bite1st- Unpaste2nd
Denttabs3rd
Huppy4th
Georganics–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Bite4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Unpaste3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Denttabs2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Huppy1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Georganics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about toothpaste tablet brands
5 answers
Asked ChatGPT
“Which toothpaste tablet brand should I buy?”
- 1Bite
- 1
Asked ChatGPT
“What are the best toothpaste tablet brands?”
Asked ChatGPT
“What's the best toothpaste tablet brand with fluoride?”
Searched Google, AI Overview
“toothpaste tablets”
Searched Google, AI Overview
“best toothpaste tablets”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Bite or Huppy more popular in search?
This chart shows how often people search Google for Bite and Huppy by name. Each line represents a brand's share of searches for all five toothpaste tablet brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Huppy, Bite. The figures are in the table below the chart.
View monthly share of searches table
| Month | Huppy | Bite | Georganics | Denttabs | Unpaste |
|---|---|---|---|---|---|
| Oct 2025 | 27.6% | 23.1% | 16.5% | 29.9% | 3% |
| Nov 2025 | 19.2% | 19.7% | 11.9% | 46.5% | 2.7% |
| Dec 2025 | 30.4% | 32.9% | 18.8% | 14.4% | 3.6% |
| Jan 2026 | 31.1% | 37.3% | 18.1% | 9.4% | 4.1% |
| Feb 2026 | 40% | 29.2% | 19.8% | 7.5% | 3.4% |
| Mar 2026 | 33.4% | 33.5% | 18.2% | 10.8% | 4.1% |
| Apr 2026 | 32.5% | 38.6% | 17.7% | 6.9% | 4.3% |
| May 2026 | 37.1% | 34.9% | 17.3% | 6.7% | 4% |
| Jun 2026 | 37% | 37.1% | 17.3% | 6.7% | 2% |
| Jul 2026 | 36.3% | 32.7% | 21% | 7.7% | 2.3% |
| Aug 2026 | 34.7% | 37.5% | 18.9% | 6.2% | 2.7% |
| Sep 2026 | 38% | 29.3% | 23.2% | 7.1% | 2.4% |
How has the Bite and Huppy comparison changed over the last 12 months?
3 findings
- The lead changed hands 8 times in the 12 months ending September 2026: Bite took it in November 2025, Huppy took it in February 2026, Bite took it in March 2026, Huppy took it in May 2026, Bite took it in June 2026, Huppy took it in July 2026, Bite took it in August 2026, Huppy took it in September 2026.
- Across the 12 months ending September 2026, Bite’s share of searches among toothpaste tablet brands worldwide moved from 23.1% to 29.3%, and its estimated monthly branded searches moved from 6.3K to 6.6K.
- Across the 12 months ending September 2026, Huppy’s share of searches among toothpaste tablet brands worldwide moved from 27.6% to 38%, and its estimated monthly branded searches moved from 7.5K to 8.5K.
How did search popularity change for toothpaste tablet brands worldwide in September 2026?
2 changes
In September 2026, Huppy overtook Bite to become the leader among toothpaste tablet brands worldwide, with 38% of the searches.
In September 2026, Bite lost share of searches among toothpaste tablet brands worldwide, from 37.5% to 29.3%.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Bite’s and Huppy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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