Brandwave

Billy Bee vs Manuka Health:Which is more popular by branded search?

In August 2026, Manuka Health had more branded searches than Billy Bee among honey brands worldwide. Manuka Health was estimated to have 8.1K branded searches compared to Billy Bee’s 1.3K, and held a 20.6% Share of Search versus Billy Bee’s 3.3%. These are worldwide searches for English-language branded terms.

Share of Search among honey brands worldwide in August 2026Which is more popular in search, Billy Bee or Manuka Health?
Billy Bee3.3%1.3K searches
vs
Manuka Health20.6%8.1K searches

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Which is more popular in search, Billy Bee or Manuka Health?

Compare the honey brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Billy Bee and Manuka Health among honey brands worldwide, by month

Share of Search by month for Manuka Health, Billy Bee. The figures are in the table below the chart.

View monthly share of search table
MonthComvitaBeechworth HoneyManuka HealthCapilanoRowseBilly Bee
Oct 202526.5%11.8%32.5%11.8%14.5%2.9%
Nov 202530.6%16.8%25.1%11.2%13.7%2.7%
Dec 202526%14.2%31.8%11.6%14.2%2.2%
Jan 202626.5%14.5%26.5%11.8%17.8%2.9%
Feb 202629.1%10.6%29.1%13%15.9%2.4%
Mar 202622.3%12.2%33.4%14.9%14.9%2.3%
Apr 202625.9%17.3%25.9%14.1%14.1%2.6%
May 202622.3%14.9%33.4%14.9%12.2%2.3%
Jun 202625.1%20.6%20.6%16.8%13.7%3.3%
Jul 202626.3%17.6%21.5%17.6%14.4%2.7%
Aug 202625.1%20.6%20.6%16.8%13.7%3.3%
Sep 2026——————

How has the Billy Bee and Manuka Health comparison changed over the last 12 months?

  • Manuka Health was ahead of Billy Bee in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Billy Bee’s estimated Share of Search among honey brands worldwide moved from 2.9% to 3.3%, and its estimated monthly branded searches held steady at 1.3K.
  • Across the 11 months ending August 2026, Manuka Health’s estimated Share of Search among honey brands worldwide moved from 32.5% to 20.6%, and its estimated monthly branded searches moved from 14.8K to 8.1K.

How did search popularity change for honey brands worldwide in August 2026?

  1. In August 2026, Beechworth Honey overtook Manuka Health to rank 2nd among honey brands worldwide, at 20.6%.

  2. In August 2026, Billy Bee gained estimated Share of Search among honey brands worldwide, from 2.7% to 3.3%.

  3. In August 2026, Manuka Health lost estimated Share of Search among honey brands worldwide, from 21.5% to 20.6%.

How each brand is measured

Brandwave collects information about searches that people make online using Billy Bee’s and Manuka Health’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Billy Bee

1 branded search term

  • billy bee honey

Manuka Health

1 branded search term

  • manuka health

How the Brand Demand Index is measured

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