Brandwave

Honey brands:Which brands are most popular in search?

In August 2026, Comvita was the most searched among honey brands worldwide, with an estimated 9.9K branded searches and 25.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Comvita25.1%
  2. Beechworth Honey20.6%
  3. Manuka Health20.6%
  4. Capilano16.8%
  5. Rowse13.7%
  6. Billy Bee3.3%

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Share of SearchLeaderboard

Compare the honey brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among honey brands worldwide, by month

Share of Search by month for Comvita, Beechworth Honey, Manuka Health, Capilano, Rowse, Billy Bee. The figures are in the table below the chart.

View monthly share of search table
MonthComvitaBeechworth HoneyManuka HealthCapilanoRowseBilly Bee
Oct 202526.5%11.8%32.5%11.8%14.5%2.9%
Nov 202530.6%16.8%25.1%11.2%13.7%2.7%
Dec 202526%14.2%31.8%11.6%14.2%2.2%
Jan 202626.5%14.5%26.5%11.8%17.8%2.9%
Feb 202629.1%10.6%29.1%13%15.9%2.4%
Mar 202622.3%12.2%33.4%14.9%14.9%2.3%
Apr 202625.9%17.3%25.9%14.1%14.1%2.6%
May 202622.3%14.9%33.4%14.9%12.2%2.3%
Jun 202625.1%20.6%20.6%16.8%13.7%3.3%
Jul 202626.3%17.6%21.5%17.6%14.4%2.7%
Aug 202625.1%20.6%20.6%16.8%13.7%3.3%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Comvita

    25.1%

    Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share -1.2 points.

  2. 2.Beechworth Honey

    20.6%

    Moved from 3rd to 2nd. 8.1K estimated branded searches, +22.7% vs prior month. Share +3 points.

  3. 3.Manuka Health

    20.6%

    Moved from 2nd to 3rd. 8.1K estimated branded searches, 0% vs prior month. Share -1 points.

  4. 4.Capilano

    16.8%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.Rowse

    13.7%

    Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share -0.7 points.

  6. 6.Billy Bee

    3.3%

    Held 6th. 1.3K estimated branded searches, +30% vs prior month. Share +0.6 points.

Compare search popularity between leading brands

Which brand is most popular in search among honey brands worldwide?

In August 2026, Comvita was the most searched among honey brands worldwide, with an estimated 9.9K branded searches and 25.1% estimated Share of Search within this set. Beechworth Honey is in 2nd place, 4.6 percentage points behind at 20.6% Share of Search.

Global honey brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Comvita26.5% → 25.1%30.6%Nov 202522.3%Mar 20262nd → 1st
Beechworth Honey11.8% → 20.6%20.6%Jun 202610.6%Feb 20264th → 2nd
Manuka Health32.5% → 20.6%33.4%Mar 202620.6%Jun 20261st → 3rd
Capilano11.8% → 16.8%17.6%Jul 202611.2%Nov 20255th → 4th
Rowse14.5% → 13.7%17.8%Jan 202612.2%May 20263rd → 5th
Billy Bee2.9% → 3.3%3.3%Jun 20262.2%Dec 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Comvita’s estimated Share of Search among honey brands worldwide decreased from 26.5% to 25.1%.
  • Across the 11 months ending August 2026, Beechworth Honey’s estimated Share of Search among honey brands worldwide increased from 11.8% to 20.6%.
  • Across the 11 months ending August 2026, Manuka Health’s estimated Share of Search among honey brands worldwide decreased from 32.5% to 20.6%.
  • Across the 11 months ending August 2026, Capilano’s estimated Share of Search among honey brands worldwide increased from 11.8% to 16.8%.
  • Across the 11 months ending August 2026, Rowse’s estimated Share of Search among honey brands worldwide decreased from 14.5% to 13.7%.
  • Across the 11 months ending August 2026, Comvita’s estimated Share of Search among honey brands worldwide peaked at 30.6% in November 2025 and was lowest at 22.3% in March 2026.
  • Across the 11 months ending August 2026, Beechworth Honey’s estimated Share of Search among honey brands worldwide peaked at 20.6% in June 2026 and was lowest at 10.6% in February 2026.
  • Across the 11 months ending August 2026, Manuka Health’s estimated Share of Search among honey brands worldwide peaked at 33.4% in March 2026 and was lowest at 20.6% in June 2026.
  • Across the 11 months ending August 2026, Capilano’s estimated Share of Search among honey brands worldwide peaked at 17.6% in July 2026 and was lowest at 11.2% in November 2025.
  • Across the 11 months ending August 2026, Rowse’s estimated Share of Search among honey brands worldwide peaked at 17.8% in January 2026 and was lowest at 12.2% in May 2026.
  • Across the 11 months ending August 2026, Billy Bee’s estimated Share of Search among honey brands worldwide peaked at 3.3% in June 2026 and was lowest at 2.2% in December 2025.
  • Across the 11 months ending August 2026, Comvita rose from 2nd to 1st among honey brands worldwide.
  • Across the 11 months ending August 2026, Beechworth Honey rose from 4th to 2nd among honey brands worldwide.
  • Across the 11 months ending August 2026, Manuka Health fell from 1st to 3rd among honey brands worldwide.
  • Across the 11 months ending August 2026, Capilano rose from 5th to 4th among honey brands worldwide.
  • Across the 11 months ending August 2026, Rowse fell from 3rd to 5th among honey brands worldwide.
  • Across the 11 months ending August 2026, Billy Bee held steady: its estimated Share of Search among honey brands worldwide moved less than 0.5 percentage points.

How did search popularity change for honey brands worldwide in August 2026?

  1. In August 2026, Beechworth Honey overtook Manuka Health to rank 2nd among honey brands worldwide, at 20.6%.

  2. In August 2026, Billy Bee gained estimated Share of Search among honey brands worldwide, from 2.7% to 3.3%.

  3. In August 2026, Comvita lost estimated Share of Search among honey brands worldwide, from 26.3% to 25.1%.

  4. In August 2026, Manuka Health lost estimated Share of Search among honey brands worldwide, from 21.5% to 20.6%.

  5. In August 2026, Capilano lost estimated Share of Search among honey brands worldwide, from 17.6% to 16.8%.

  6. In August 2026, Rowse lost estimated Share of Search among honey brands worldwide, from 14.4% to 13.7%.

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