Brandwave

Bicycle vs Orange:Which is searched more?

In September 2026, Orange had more branded searches than Bicycle among reflective Tape brands worldwide. Orange was estimated to have 7.5M branded searches compared to Bicycle’s 74K, and held an 84.5% Share of Search versus Bicycle’s 0.83%. These are worldwide searches for English-language branded terms.

Share of Search among reflective Tape brands worldwide in September 2026Which is more popular in search, Bicycle or Orange?
Bicycle0.83%74K searches
vs
Orange84.5%7.5M searches

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Which is more popular in search, Bicycle or Orange?

Compare the reflective tape brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bicycle and Orange among reflective Tape brands worldwide, by month

Share of Search by month for Orange, Bicycle. The figures are in the table below the chart.

View monthly share of search table
MonthOrangeYellowBlueBicycle
Oct 202586.9%11.5%1%0.57%
Nov 202584.5%13.8%1.2%0.56%
Dec 202584.2%13.8%1.2%0.83%
Jan 202686.6%11.5%1.2%0.7%
Feb 202684.4%13.7%1.2%0.68%
Mar 202686.6%11.5%1%0.85%
Apr 202684.4%13.7%1%0.83%
May 202684.4%13.7%1%0.83%
Jun 202684.6%13.7%1%0.68%
Jul 202684.3%13.7%1.2%0.83%
Aug 202684.3%13.7%1.2%0.83%
Sep 202684.5%13.7%1%0.83%

How has the Bicycle and Orange comparison changed over the last 12 months?

  • Orange was ahead of Bicycle in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bicycle’s estimated Share of Search among reflective Tape brands worldwide moved from 0.57% to 0.83%, and its estimated monthly branded searches moved from 60.5K to 74K.
  • Across the 12 months ending September 2026, Orange’s estimated Share of Search among reflective Tape brands worldwide moved from 86.9% to 84.5%, and its estimated monthly branded searches moved from 9.2M to 7.5M.

How did search popularity change for reflective Tape brands worldwide in September 2026?

  1. Estimated monthly branded searches for Bicycle worldwide rose 22.3% over 12 measured months, from 60.5K to 74K in September 2026.

  2. Estimated monthly branded searches for Orange worldwide fell 18.1% over 12 measured months, from 9.2M to 7.5M in September 2026.

Other head-to-heads among reflective Tape brands

How each brand is measured

Brandwave collects information about searches that people make online using Bicycle’s and Orange’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bicycle

1 branded search term

  • bicycle cards

Orange

3 branded search terms

  • orange
  • orange amps
  • orangeamps

How the Brand Demand Index is measured

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Put your own brand in this comparison

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