Bell vs Micro Scooters:Which is searched more?
In August 2026, Bell had more branded searches than Micro Scooters among kids helmets worldwide. Bell was estimated to have 74K branded searches compared to Micro Scooters’ 49.5K, and held a 21.3% Share of Search versus Micro Scooters’ 14.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bell or Micro Scooters?
Compare the kids helmets people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bell, Micro Scooters. The figures are in the table below the chart.
View monthly share of search table
| Month | Bell | Micro Scooters |
|---|---|---|
| Oct 2025 | 24.2% | 16.2% |
| Nov 2025 | 18.1% | 27% |
| Dec 2025 | 19.9% | 19.9% |
| Jan 2026 | 22.2% | 12.1% |
| Feb 2026 | 22.7% | 10.1% |
| Mar 2026 | 24.1% | 16.1% |
| Apr 2026 | 24.1% | 16.1% |
| May 2026 | 9.1% | 6.1% |
| Jun 2026 | 22.1% | 12.1% |
| Jul 2026 | 21.6% | 14.4% |
| Aug 2026 | 21.3% | 14.3% |
| Sep 2026 | — | — |
How has the Bell and Micro Scooters comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Micro Scooters took it in November 2025, Bell took it in January 2026.
- Across the 11 months ending August 2026, Bell’s estimated Share of Search among kids helmets worldwide moved from 24.2% to 21.3%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 11 months ending August 2026, Micro Scooters’ estimated Share of Search among kids helmets worldwide moved from 16.2% to 14.3%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
How did search popularity change for kids helmets worldwide in August 2026?
2 changes

Estimated monthly branded searches for Bell worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

Estimated monthly branded searches for Micro Scooters worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Bell’s and Micro Scooters’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bell
1 branded search term
- bell helmet
Micro Scooters
1 branded search term
- micro scooter

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.