BCS vs Craftsman:Which is more popular?
In September 2026, Craftsman had more branded searches than BCS among rear tine tiller brands worldwide. Craftsman had about 301,000 branded searches, while BCS had 720. Craftsman made up 22.4% of all rear tine tiller brand searches we track, and BCS accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about rear tine tiller brands, BCS appeared in three of the five answers and Craftsman in one. BCS was mentioned before Craftsman in every answer that named either.
Who do people search for more?
Craftsman, about 418 searches for every 1 for BCS
Who does AI mention more?
BCS, mentioned in 3 of 5 answers, Craftsman in 1
Who does AI recommend more?
BCS, named ahead of Craftsman in 3 of 3 answers
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Top rear tine tiller brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, BCS was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Craftsman was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. BCS was listed before Craftsman in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Troy-Bilt4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- DR Power4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Husqvarna3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- BCS3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- YARDMAX2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Craftsman1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about rear tine tiller brands
5 answers
Asked ChatGPT
“Which rear tine tiller brand should I buy?”
Asked ChatGPT
“What are the best rear tine tiller brands?”
Asked ChatGPT
“What's the best rear tine tiller brand for a large garden?”
Searched Google, AI Overview
“tiller for garden”
Searched Google, AI Overview
“walk behind tiller”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is BCS or Craftsman more popular in search?
This chart shows how often people search Google for BCS and Craftsman by name. Each line represents a brand's share of searches for all six rear tine tiller brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Craftsman, BCS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Husqvarna | Craftsman | Troy-Bilt | DR Power | YARDMAX | BCS |
|---|---|---|---|---|---|---|
| Oct 2025 | 81.2% | 16.4% | 1.5% | 0.81% | 0.13% | 0.06% |
| Nov 2025 | 78.1% | 19.2% | 1.7% | 0.77% | 0.19% | 0.06% |
| Dec 2025 | 71.6% | 26.2% | 1.3% | 0.7% | 0.21% | 0.06% |
| Jan 2026 | 74.9% | 22.6% | 1.7% | 0.61% | 0.18% | 0.07% |
| Feb 2026 | 71.6% | 26.3% | 1.3% | 0.58% | 0.14% | 0.07% |
| Mar 2026 | 71% | 26.2% | 1.9% | 0.58% | 0.17% | 0.09% |
| Apr 2026 | 77.9% | 19.1% | 2.1% | 0.51% | 0.23% | 0.1% |
| May 2026 | 77.9% | 19.1% | 2.1% | 0.63% | 0.19% | 0.1% |
| Jun 2026 | 74.1% | 22.4% | 2.5% | 0.74% | 0.22% | 0.08% |
| Jul 2026 | 70.6% | 26% | 2.3% | 0.7% | 0.25% | 0.07% |
| Aug 2026 | 70.7% | 26% | 2.3% | 0.7% | 0.2% | 0.06% |
| Sep 2026 | 74.5% | 22.4% | 2% | 0.74% | 0.22% | 0.05% |
How has the BCS and Craftsman comparison changed over the last 12 months?
3 findings
- Craftsman was ahead of BCS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BCS’s share of searches among rear tine tiller brands worldwide moved from 0.06% to 0.05%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 12 months ending September 2026, Craftsman’s share of searches among rear tine tiller brands worldwide moved from 16.4% to 22.4%, and its estimated monthly branded searches moved from 246K to 301K.
How did search popularity change for rear tine tiller brands worldwide in September 2026?
2 changes
In September 2026, Craftsman lost share of searches among rear tine tiller brands worldwide, from 26% to 22.4%.
Estimated monthly branded searches for BCS worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using BCS’s and Craftsman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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