Brandwave

Baselight vs CapCut:Which is more popular?

In September 2026, CapCut had more branded searches than Baselight among video production software worldwide. CapCut had about 20.8 million branded searches, while Baselight had 2,400. CapCut made up 89.1% of all video production software searches we track, and Baselight accounted for 0.01%. When we asked ChatGPT and Google AI Overviews about video production software, CapCut appeared in all five answers and Baselight in none.

Among video production software worldwide in September 2026

Who do people search for more?

CapCut, about 8653 searches for every 1 for Baselight

CapCut 20.8M searchesBaselight 2.4K searches

Who does AI mention more?

CapCut, mentioned in every answer we collected

CapCut in 5 of 5Baselight in 0 of 5

Who does AI recommend more?

CapCut, the only one of the two named

CapCut first in 5Baselight never named

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Top video production software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CapCut appeared in all five answers. Baselight did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Adobe Premiere Pro1st
  2. DaVinci Resolve2nd
  3. Final Cut Pro3rd
  4. CapCut4th
  5. Wondershare Filmora5th
  6. Baselight–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CapCut5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DaVinci Resolve5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adobe Premiere Pro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Final Cut Pro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wondershare Filmora4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Baselight0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about video production software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Baselight or CapCut more popular in search?

This chart shows how often people search Google for Baselight and CapCut by name. Each line represents a brand's share of searches for all six video production software we track, month by month, from English-language searches worldwide.

Baselight and CapCut among video production software worldwide, by month

Share of searches by month for CapCut, Baselight. The figures are in the table below the chart.

View monthly share of searches table
MonthCapCutDaVinci ResolveAdobe Premiere ProFinal Cut ProWondershare FilmoraBaselight
Oct 202585.4%9.2%3.8%1%0.55%0.01%
Nov 202585.5%9.2%3.8%1%0.55%0.02%
Dec 202588.2%7.8%2.8%0.7%0.47%0.01%
Jan 202687.6%7.7%3.2%1%0.46%0.01%
Feb 202687.5%7.7%3.4%0.85%0.47%0.01%
Mar 202688.3%7.8%2.6%0.85%0.47%0.01%
Apr 202686.4%9.3%3.1%0.69%0.46%0.01%
May 202688.9%7.8%2.3%0.58%0.39%0.01%
Jun 202686.4%9.3%3%0.84%0.46%0.01%
Jul 202688.3%7.8%2.8%0.7%0.38%0.01%
Aug 202686.6%9.2%3%0.68%0.37%0.01%
Sep 202689.1%6.4%2.9%1.3%0.32%0.01%

How has the Baselight and CapCut comparison changed over the last 12 months?

3 findings
  • CapCut was ahead of Baselight in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Baselight’s share of searches among video production software worldwide held steady at 0.01%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
  • Across the 12 months ending September 2026, CapCut’s share of searches among video production software worldwide moved from 85.4% to 89.1%, and its estimated monthly branded searches moved from 17M to 20.8M.

How did search popularity change for video production software worldwide in September 2026?

2 changes
  1. In September 2026, CapCut gained share of searches among video production software worldwide, from 86.6% to 89.1%.

  2. Estimated monthly branded searches for Baselight worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Baselight’s and CapCut’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Baselight

1 branded search term

  • baselight

CapCut

2 branded search terms

  • capcut
  • capcut video editor

How the Brand Demand Index is measured

Other head-to-heads among video production software

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