Brandwave

BaBylissPRO vs Cloud Nine:Which is more popular?

In September 2026, Cloud Nine had more branded searches than BaBylissPRO among hair straightener brands worldwide. Cloud Nine had about 201,000 branded searches, while BaBylissPRO had 14,700. Cloud Nine made up 3.2% of all hair straightener brand searches we track, and BaBylissPRO accounted for 0.23%. When we asked ChatGPT and Google AI Overviews about hair straightener brands, BaBylissPRO appeared in four of the five answers and Cloud Nine in none.

Among hair straightener brands worldwide in September 2026

Who do people search for more?

Cloud Nine, about 14 searches for every 1 for BaBylissPRO

Cloud Nine 201K searchesBaBylissPRO 14.7K searches

Who does AI mention more?

BaBylissPRO, mentioned in 4 of 5 answers, Cloud Nine in 0

BaBylissPRO in 4 of 5Cloud Nine in 0 of 5

Who does AI recommend more?

BaBylissPRO, the only one of the two named

BaBylissPRO first in 4Cloud Nine never named

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Top hair straightener brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BaBylissPRO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Cloud Nine did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ghd1st
  2. T32nd
  3. BaBylissPRO3rd
  4. Dyson4th
  5. Remington5th
  6. BaByliss–
  7. Cloud Nine–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dyson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ghd4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • T34 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BaBylissPRO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Remington1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BaByliss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cloud Nine0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair straightener brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is BaBylissPRO or Cloud Nine more popular in search?

This chart shows how often people search Google for BaBylissPRO and Cloud Nine by name. Each line represents a brand's share of searches for all seven hair straightener brands we track, month by month, from English-language searches worldwide.

BaBylissPRO and Cloud Nine among hair straightener brands worldwide, by month

Share of searches by month for Cloud Nine, BaBylissPRO. The figures are in the table below the chart.

View monthly share of searches table
MonthDysonBaBylissghdCloud NineT3BaBylissPRORemington
Oct 202578.6%9.6%8.6%2.6%0.23%0.28%0.04%
Nov 202577.6%9.4%10.4%2.1%0.23%0.28%0.03%
Dec 202576.7%11.4%8.4%2.5%0.42%0.41%0.04%
Jan 202679.7%9.8%7.2%2.6%0.29%0.3%0.04%
Feb 202678.1%9.6%8.6%3.1%0.28%0.26%0.04%
Mar 202676%11.3%8.4%3.7%0.28%0.22%0.04%
Apr 202677.8%11.5%7%3.1%0.28%0.29%0.05%
May 202677.7%11.5%7%3.1%0.28%0.31%0.05%
Jun 202677.9%11.4%7%3.1%0.23%0.29%0.05%
Jul 202672.9%13.1%9.8%3.6%0.32%0.21%0.05%
Aug 202677.2%11.5%6.9%3.8%0.28%0.28%0.05%
Sep 202679.4%9.8%7.1%3.2%0.23%0.23%0.04%

How has the BaBylissPRO and Cloud Nine comparison changed over the last 12 months?

3 findings

How did search popularity change for hair straightener brands worldwide in September 2026?

2 changes

  1. In September 2026, Cloud Nine lost share of searches among hair straightener brands worldwide, from 3.8% to 3.2%.

  2. Estimated monthly branded searches for BaBylissPRO worldwide fell 18.3% over 12 measured months, from 18K to 14.7K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using BaBylissPRO’s and Cloud Nine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BaBylissPRO

2 branded search terms

  • babylisspro flat iron
  • babylisspro straightener

Cloud Nine

1 branded search term

  • cloud nine

How the Brand Demand Index is measured

Other head-to-heads among hair straightener brands

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