Brandwave

Autex vs Knauf Insulation:Which is more popular by branded search?

In August 2026, Knauf Insulation had more branded searches than Autex among insulation brands worldwide. Knauf Insulation was estimated to have 2.4K branded searches compared to Autex’s 590, and held a 2.9% Share of Search versus Autex’s 0.72%. These are worldwide searches for English-language branded terms.

Share of Search among insulation brands worldwide in August 2026Which is more popular in search, Autex or Knauf Insulation?
Autex0.72%590 searches
vs
Knauf Insulation2.9%2.4K searches

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Which is more popular in search, Autex or Knauf Insulation?

Compare the insulation brands builders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Autex and Knauf Insulation among insulation brands worldwide, by month

Share of Search by month for Knauf Insulation, Autex. The figures are in the table below the chart.

View monthly share of search table
MonthKingspanPink BattsKnauf InsulationBradford InsulationAutex
Oct 202591.8%2.9%2.4%2.4%0.4%
Nov 202590.8%3.6%2.9%2.3%0.32%
Dec 202591.2%3.6%2.9%2%0.32%
Jan 202691.8%3%3%2%0.26%
Feb 202691.7%3%3%2%0.32%
Mar 202692.5%3%2.5%1.6%0.49%
Apr 202691.1%3.6%3%1.6%0.73%
May 202690%4.4%2.9%1.9%0.72%
Jun 202690.6%4.4%2.9%1.6%0.48%
Jul 202688.3%5.3%3.5%2.3%0.57%
Aug 202690%4.4%2.9%1.9%0.72%
Sep 2026—————

How has the Autex and Knauf Insulation comparison changed over the last 12 months?

  • Knauf Insulation was ahead of Autex in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Autex’s estimated Share of Search among insulation brands worldwide moved from 0.4% to 0.72%, and its estimated monthly branded searches moved from 390 to 590.
  • Across the 11 months ending August 2026, Knauf Insulation’s estimated Share of Search among insulation brands worldwide moved from 2.4% to 2.9%, and its estimated monthly branded searches held steady at 2.4K.

How did search popularity change for insulation brands worldwide in August 2026?

  1. In August 2026, Knauf Insulation lost estimated Share of Search among insulation brands worldwide, from 3.5% to 2.9%.

  2. Estimated monthly branded searches for Autex worldwide rose 51.3% over 11 measured months, from 390 to 590 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Autex’s and Knauf Insulation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Autex

1 branded search term

  • autex industries

Knauf Insulation

1 branded search term

  • earthwool

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.