Aura vs Philips:Which is searched more?
In September 2026, Philips had more branded searches than Aura among eye Massager brands worldwide. Philips was estimated to have 970K branded searches compared to Aura’s 1.6K, and held a 53.9% Share of Search versus Aura’s 0.09%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Aura or Philips?
Compare the eye massager brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Philips, Aura. The figures are in the table below the chart.
View monthly share of search table
| Month | Philips | Head | Osim | Ogawa | Bob and Brad | Aura |
|---|---|---|---|---|---|---|
| Oct 2025 | 54.9% | 36.4% | 3.9% | 3.9% | 0.73% | 0.08% |
| Nov 2025 | 58.6% | 33.3% | 4.4% | 2.9% | 0.8% | 0.08% |
| Dec 2025 | 60.1% | 31.4% | 4.1% | 3.4% | 0.96% | 0.07% |
| Jan 2026 | 50.8% | 41% | 3.6% | 3.6% | 0.83% | 0.08% |
| Feb 2026 | 52.6% | 38.9% | 4.2% | 3.4% | 0.77% | 0.09% |
| Mar 2026 | 51.6% | 39.7% | 4.3% | 3.5% | 0.79% | 0.09% |
| Apr 2026 | 51.2% | 39.4% | 5.2% | 3.5% | 0.66% | 0.09% |
| May 2026 | 50.1% | 39.7% | 5.2% | 4.3% | 0.66% | 0.09% |
| Jun 2026 | 50.6% | 40% | 4.3% | 4.3% | 0.66% | 0.09% |
| Jul 2026 | 54.7% | 37.3% | 4% | 3.3% | 0.61% | 0.1% |
| Aug 2026 | 55.2% | 36.1% | 4.8% | 3.2% | 0.6% | 0.1% |
| Sep 2026 | 53.9% | 38% | 4.1% | 3.4% | 0.52% | 0.09% |
How has the Aura and Philips comparison changed over the last 12 months?
3 findings
- Philips was ahead of Aura in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aura’s estimated Share of Search among eye Massager brands worldwide moved from 0.08% to 0.09%, and its estimated monthly branded searches held steady at 1.6K.
- Across the 12 months ending September 2026, Philips’ estimated Share of Search among eye Massager brands worldwide moved from 54.9% to 53.9%, and its estimated monthly branded searches moved from 1M to 970K.
How did search popularity change for eye Massager brands worldwide in September 2026?
1 change
In September 2026, Philips lost estimated Share of Search among eye Massager brands worldwide, from 55.2% to 53.9%.
Other head-to-heads among eye Massager brands
How each brand is measured
Brandwave collects information about searches that people make online using Aura’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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