Brandwave

Head vs Ogawa:Which is searched more?

In September 2026, Head had more branded searches than Ogawa among eye Massager brands worldwide. Head was estimated to have 685K branded searches compared to Ogawa’s 60.5K, and held a 38% Share of Search versus Ogawa’s 3.4%. These are worldwide searches for English-language branded terms.

Share of Search among eye Massager brands worldwide in September 2026Which is more popular in search, Head or Ogawa?
Head38%685K searches
vs
Ogawa3.4%60.5K searches

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Which is more popular in search, Head or Ogawa?

Compare the eye massager brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Head and Ogawa among eye Massager brands worldwide, by month

Share of Search by month for Head, Ogawa. The figures are in the table below the chart.

View monthly share of search table
MonthPhilipsHeadOsimOgawaBob and BradAura
Oct 202554.9%36.4%3.9%3.9%0.73%0.08%
Nov 202558.6%33.3%4.4%2.9%0.8%0.08%
Dec 202560.1%31.4%4.1%3.4%0.96%0.07%
Jan 202650.8%41%3.6%3.6%0.83%0.08%
Feb 202652.6%38.9%4.2%3.4%0.77%0.09%
Mar 202651.6%39.7%4.3%3.5%0.79%0.09%
Apr 202651.2%39.4%5.2%3.5%0.66%0.09%
May 202650.1%39.7%5.2%4.3%0.66%0.09%
Jun 202650.6%40%4.3%4.3%0.66%0.09%
Jul 202654.7%37.3%4%3.3%0.61%0.1%
Aug 202655.2%36.1%4.8%3.2%0.6%0.1%
Sep 202653.9%38%4.1%3.4%0.52%0.09%

How has the Head and Ogawa comparison changed over the last 12 months?

  • Head was ahead of Ogawa in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Head’s estimated Share of Search among eye Massager brands worldwide moved from 36.4% to 38%, and its estimated monthly branded searches moved from 688K to 685K.
  • Across the 12 months ending September 2026, Ogawa’s estimated Share of Search among eye Massager brands worldwide moved from 3.9% to 3.4%, and its estimated monthly branded searches moved from 74K to 60.5K.

How did search popularity change for eye Massager brands worldwide in September 2026?

  1. In September 2026, Head gained estimated Share of Search among eye Massager brands worldwide, from 36.1% to 38%.

  2. Estimated monthly branded searches for Ogawa worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

Other head-to-heads among eye Massager brands

How each brand is measured

Brandwave collects information about searches that people make online using Head’s and Ogawa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Head

2 branded search terms

  • head
  • head padel

Ogawa

1 branded search term

  • ogawa

How the Brand Demand Index is measured

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