Atomic vs Philips:Which is searched more?
In September 2026, Atomic had more branded searches than Philips among clock Radio brands worldwide. Atomic was estimated to have 1.3M branded searches compared to Philips’ 970K, and held a 0.27% Share of Search versus Philips’ 0.21%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Atomic or Philips?
Compare the clock radio brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Atomic, Philips. The figures are in the table below the chart.
View monthly share of search table
| Month | JBL | Atomic | Panasonic | Philips | DAB | |
|---|---|---|---|---|---|---|
| Oct 2025 | 98.3% | 0.86% | 0.27% | 0.24% | 0.22% | 0.06% |
| Nov 2025 | 98% | 1.2% | 0.23% | 0.23% | 0.26% | 0.08% |
| Dec 2025 | 97.9% | 1.3% | 0.24% | 0.23% | 0.29% | 0.07% |
| Jan 2026 | 98.1% | 1.1% | 0.29% | 0.23% | 0.23% | 0.08% |
| Feb 2026 | 98.2% | 0.88% | 0.29% | 0.31% | 0.24% | 0.08% |
| Mar 2026 | 98.5% | 0.77% | 0.23% | 0.24% | 0.19% | 0.06% |
| Apr 2026 | 98.2% | 1% | 0.22% | 0.29% | 0.19% | 0.06% |
| May 2026 | 98.3% | 0.97% | 0.22% | 0.28% | 0.19% | 0.07% |
| Jun 2026 | 98.3% | 1% | 0.18% | 0.24% | 0.19% | 0.07% |
| Jul 2026 | 98.3% | 1% | 0.19% | 0.23% | 0.22% | 0.07% |
| Aug 2026 | 98.2% | 1.1% | 0.23% | 0.23% | 0.23% | 0.07% |
| Sep 2026 | 98.3% | 0.93% | 0.27% | 0.22% | 0.21% | 0.06% |
How has the Atomic and Philips comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Philips took it in November 2025, Atomic took it in January 2026, Philips took it in June 2026, Atomic took it in September 2026.
- Across the 12 months ending September 2026, Atomic’s estimated Share of Search among clock Radio brands worldwide held steady at 0.27%, and its estimated monthly branded searches held steady at 1.3M.
- Across the 12 months ending September 2026, Philips’ estimated Share of Search among clock Radio brands worldwide moved from 0.22% to 0.21%, and its estimated monthly branded searches moved from 1M to 970K.
How did search popularity change for clock Radio brands worldwide in September 2026?
2 changes
In September 2026, Atomic rose from 5th to 3rd among clock Radio brands worldwide.
In September 2026, Philips fell from 3rd to 5th among clock Radio brands worldwide.
How each brand is measured
Brandwave collects information about searches that people make online using Atomic’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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