Brandwave

Atlas Travel vs Marklin:Which is more popular by branded search?

In August 2026, Marklin had more branded searches than Atlas Travel among model railway brands worldwide. Marklin was estimated to have 18.1K branded searches compared to Atlas Travel’s 9.9K, and held a 4.5% Share of Search versus Atlas Travel’s 2.5%. These are worldwide searches for English-language branded terms.

Share of Search among model railway brands worldwide in August 2026Which is more popular in search, Atlas Travel or Marklin?
Atlas Travel2.5%9.9K searches
vs
Marklin4.5%18.1K searches

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Which is more popular in search, Atlas Travel or Marklin?

Compare the model railway brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Atlas Travel and Marklin among model railway brands worldwide, by month

Share of Search by month for Marklin, Atlas Travel. The figures are in the table below the chart.

View monthly share of search table
MonthPecoMarklinAtlas TravelThe Hub HornbyBachmann Orthodontics
Oct 202588.7%6.5%2.9%1.6%0.26%
Nov 202587.1%7.8%2.9%1.9%0.25%
Dec 202584.9%9.3%2.8%2.8%0.2%
Jan 202686.9%7.8%3.5%1.6%0.21%
Feb 202688%6.5%3.5%1.6%0.36%
Mar 202690.2%5.4%2.4%1.6%0.3%
Apr 202689.5%5.4%2.9%2%0.21%
May 202689.2%5.4%3.6%1.6%0.3%
Jun 202689.2%5.4%3.6%1.6%0.26%
Jul 202693.1%3.1%2.5%1.1%0.18%
Aug 202691.7%4.5%2.5%1.1%0.22%
Sep 2026—————

How has the Atlas Travel and Marklin comparison changed over the last 12 months?

  • Marklin was ahead of Atlas Travel in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Atlas Travel’s estimated Share of Search among model railway brands worldwide moved from 2.9% to 2.5%, and its estimated monthly branded searches held steady at 9.9K.
  • Across the 11 months ending August 2026, Marklin’s estimated Share of Search among model railway brands worldwide moved from 6.5% to 4.5%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

How did search popularity change for model railway brands worldwide in August 2026?

  1. In August 2026, Marklin gained estimated Share of Search among model railway brands worldwide, from 3.1% to 4.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Atlas Travel’s and Marklin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Atlas Travel

1 branded search term

  • atlas travel

Marklin

1 branded search term

  • marklin

How the Brand Demand Index is measured

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Put your own brand in this comparison

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