Brandwave

ATEN vs UGREEN:Which is more popular by branded search?

In August 2026, UGREEN had more branded searches than ATEN among kvm switch brands worldwide. UGREEN was estimated to have 550K branded searches compared to ATEN’s 49.5K, and held a 62.7% Share of Search versus ATEN’s 5.6%. These are worldwide searches for English-language branded terms.

Share of Search among kvm switch brands worldwide in August 2026Which is more popular in search, ATEN or UGREEN?
ATEN5.6%49.5K searches
vs
UGREEN62.7%550K searches

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Which is more popular in search, ATEN or UGREEN?

Compare the kvm switch brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ATEN and UGREEN among kvm switch brands worldwide, by month

Share of Search by month for UGREEN, ATEN. The figures are in the table below the chart.

View monthly share of search table
MonthUGREENBelkinStarTechATENIOGEARTESmart
Oct 202562.8%22.9%6.9%6.9%0.33%0.15%
Nov 202563.6%23.2%7%5.7%0.28%0.18%
Dec 202562.8%22.9%6.9%6.9%0.33%0.15%
Jan 202662.7%22.9%6.9%6.9%0.33%0.18%
Feb 202662.7%23%6.9%6.9%0.33%0.18%
Mar 202662.8%23%6.9%6.9%0.27%0.15%
Apr 202664.5%19.3%8.7%7.1%0.28%0.15%
May 202662.6%22.9%8.4%5.6%0.27%0.15%
Jun 202662.7%22.9%8.4%5.6%0.22%0.15%
Jul 202665.3%19.6%8.8%5.9%0.23%0.15%
Aug 202662.7%22.9%8.4%5.6%0.22%0.15%
Sep 2026——————

How has the ATEN and UGREEN comparison changed over the last 12 months?

  • UGREEN was ahead of ATEN in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, ATEN’s estimated Share of Search among kvm switch brands worldwide moved from 6.9% to 5.6%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
  • Across the 11 months ending August 2026, UGREEN’s estimated Share of Search among kvm switch brands worldwide moved from 62.8% to 62.7%, and its estimated monthly branded searches held steady at 550K.

How did search popularity change for kvm switch brands worldwide in August 2026?

  1. In August 2026, UGREEN lost estimated Share of Search among kvm switch brands worldwide, from 65.3% to 62.7%.

  2. Estimated monthly branded searches for ATEN worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using ATEN’s and UGREEN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ATEN

1 branded search term

  • aten

UGREEN

1 branded search term

  • ugreen

How the Brand Demand Index is measured

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