ASUS vs Beelink:Which is more popular?
In September 2026, Beelink had more branded searches than ASUS among mini PC brands worldwide. Beelink had about 60,500 branded searches, while ASUS had 27,100. Beelink made up 3.1% of all mini PC brand searches we track, and ASUS accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about mini PC brands, ASUS and Beelink each appeared in two of the five answers. ASUS was mentioned before Beelink in two out of three answers that named either.
Who do people search for more?
Beelink, about 2 searches for every 1 for ASUS
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
ASUS, named ahead of Beelink in 2 of 3 answers
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Top mini PC brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ASUS was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Beelink was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. ASUS was listed before Beelink in two out of three answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Mac mini5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Minisforum5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GMKtec4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GEEKOM3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Beelink2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ASUS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lenovo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ACEMAGIC0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Khadas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about mini PC brands
5 answers
Asked ChatGPT
“Which mini PC should I buy?”
Asked ChatGPT
“What are the best mini PC brands?”
Asked ChatGPT
“What's the best mini PC for a home office?”
Searched Google, AI Overview
“mini pc”
Searched Google, AI Overview
“mini computer”
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is ASUS or Beelink more popular in search?
This chart shows how often people search Google for ASUS and Beelink by name. Each line represents a brand's share of searches for all nine mini PC brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Beelink, ASUS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mac mini | Minisforum | GEEKOM | GMKtec | Beelink | ACEMAGIC | ASUS | Lenovo | Khadas |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.1% | 10.4% | 8.4% | 5.7% | 6.9% | 2.5% | 2.5% | 0.28% | 0.15% |
| Nov 2025 | 60.9% | 12.2% | 8.1% | 6.7% | 6.7% | 3% | 2% | 0.27% | 0.14% |
| Dec 2025 | 62.8% | 12.6% | 6.9% | 6.9% | 5.6% | 2.5% | 2.1% | 0.34% | 0.18% |
| Jan 2026 | 72% | 9.7% | 5.3% | 4.4% | 4.4% | 2% | 1.6% | 0.39% | 0.21% |
| Feb 2026 | 83% | 5% | 3.4% | 2.7% | 3.4% | 1.2% | 1% | 0.24% | 0.13% |
| Mar 2026 | 80.5% | 5.9% | 4% | 3.3% | 3.3% | 1.5% | 1.2% | 0.29% | 0.11% |
| Apr 2026 | 80.2% | 5.9% | 4% | 3.2% | 3.2% | 1.8% | 1.2% | 0.35% | 0.13% |
| May 2026 | 80.3% | 5.9% | 4% | 3.2% | 3.2% | 1.4% | 1.2% | 0.43% | 0.35% |
| Jun 2026 | 74.1% | 8.2% | 4.5% | 4.5% | 3.7% | 1.6% | 2% | 0.6% | 0.74% |
| Jul 2026 | 71.7% | 7.9% | 5.3% | 5.3% | 4.3% | 1.9% | 1.9% | 1.1% | 0.58% |
| Aug 2026 | 76.3% | 6.9% | 4.6% | 4.6% | 3.1% | 2.1% | 1.4% | 0.75% | 0.34% |
| Sep 2026 | 76.2% | 6.9% | 4.6% | 4.6% | 3.1% | 2.5% | 1.4% | 0.61% | 0.18% |
ASUS sells other things too, so only its searches that name this product count here, like “asus nuc”.
How has the ASUS and Beelink comparison changed over the last 12 months?
3 findings
- Beelink was ahead of ASUS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ASUS’s share of searches among mini PC brands worldwide moved from 2.5% to 1.4%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Beelink’s share of searches among mini PC brands worldwide moved from 6.9% to 3.1%, and its estimated monthly branded searches moved from 90.5K to 60.5K.
How did search popularity change for mini PC brands worldwide in September 2026?
2 changes
ASUS’s share of searches among mini PC brands worldwide has lost ground for 3 months in a row, from 2% to 1.4% in September 2026.
Estimated monthly branded searches for Beelink worldwide fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ASUS’s and Beelink’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among mini PC brands
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