Armstrong Flooring vs Kahrs:Which is more popular by branded search?

Name: Armstrong Flooring vs Kahrs: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Armstrong Flooring had more branded searches than Kahrs among flooring worldwide. Armstrong Flooring was estimated to have 8.1K branded searches compared to Kahrs’ 2.4K, and held a 2.9% Share of Search versus Kahrs’ 0.87%. These are worldwide searches for English-language branded terms.

Share of Search among flooring worldwide in August 2026Which is more popular in search, Armstrong Flooring or Kahrs?

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Which is more popular in search, Armstrong Flooring or Kahrs?

Compare the flooring people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Armstrong Flooring and Kahrs among flooring worldwide, by month

Month	Quick-Step	Tarkett	Pergo	Shaw	Armstrong Flooring	Kahrs
Oct 2025	52.6%	26.3%	7.9%	9.6%	2.9%	0.7%
Nov 2025	54.3%	27.2%	6.7%	8.1%	3%	0.72%
Dec 2025	75.8%	14%	4.2%	4.2%	1.5%	0.36%
Jan 2026	52.5%	26.3%	7.9%	9.6%	2.9%	0.84%
Feb 2026	54.3%	27.2%	6.7%	8.1%	3%	0.72%
Mar 2026	52.6%	26.3%	9.6%	7.9%	2.9%	0.7%
Apr 2026	46.5%	28.4%	12.7%	8.5%	3.1%	0.75%
May 2026	47%	23.5%	19.2%	7.1%	2.6%	0.6%
Jun 2026	48.7%	24.4%	16.3%	7.3%	2.7%	0.63%
Jul 2026	52.6%	26.3%	9.6%	7.9%	2.9%	0.68%
Aug 2026	53.4%	26.7%	8%	8%	2.9%	0.87%
Sep 2026	—	—	—	—	—	—

How has the Armstrong Flooring and Kahrs comparison changed over the last 12 months?

3 findings

Armstrong Flooring was ahead of Kahrs in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Armstrong Flooring’s estimated Share of Search among flooring worldwide held steady at 2.9%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
Across the 11 months ending August 2026, Kahrs’ estimated Share of Search among flooring worldwide moved from 0.7% to 0.87%, and its estimated monthly branded searches held steady at 2.4K.

How did search popularity change for flooring worldwide in August 2026?

1 change

Estimated monthly branded searches for Armstrong Flooring worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Armstrong Flooring’s and Kahrs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.